Dove launches New Glycolic+ Hydration Haircare Range with Captivating TVC for Deeply Nourished Hair
Dove, a brand synonymous with trusted beauty care, has once again raised the bar in haircare with the introduction of its latest innovation—the
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Wholix India Teams Up with Roseate House to Launch the “Ab to Label Padh Lo” Campaign, Promoting Food Label Transparency
In an era where making informed choices about what we eat has become increasingly important, Wholix India has stepped forward with a groundbreaking
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McDonald’s Instagram account hacked in a $700,000 crypto scam? The internet reacts
Fast food giant McDonald’s official Instagram account was recently hacked, leading to a major cryptocurrency scam that defrauded approximately $700,000 (around Rs 5.8
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Brands join the viral ‘Nobody Will Remember’ meme craze with creatives
Brands are jumping on the latest viral meme trend, known as the ‘Nobody Will Remember’ meme, with witty and clever creatives that have
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Google faces renewed class action over chrome data collection
Google is once again under legal scrutiny as it faces a renewed class-action lawsuit over allegations of data collection practices in its Chrome
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Instagram trials new profile cards for creators
Instagram is testing a new feature designed to help creators showcase their personal brand more effectively: profile cards. These cards offer a fresh
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Narayana Health SRCC Children’s Hospital Launches Campaign Celebrating Parental Wisdom
Narayana Health SRCC Children’s Hospital in Mumbai has launched its latest campaign, paying homage to the innate wisdom and instincts that parents bring
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Supertails Unleashes Swag 2024 Sale with a Rap Battle Twist
Supertails, a leading pet-care app, has kicked off its much-anticipated Swag 2024 Sale with a creative new campaign that’s sure to catch the
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Aditya Birla Group’s Indriya presents “Kaarigari Stories’ – a celebration of Indian craftsmanship
National, 23rd August 2024: Indriya, part of the Aditya Birla Group, celebrates craftsmanship and endless love for fine jewellery in its newly released
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Zendesk launches Relay to deliver proactive bulk messaging
Zendesk, Inc., the company providing the most complete AI solution for CX on the market, today announced the launch of Relay, a new
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#AgencyDissect : Dissecting Craft Idea
From Concept to Creation: Craft Idea helps in Designing Packages into Masterpieces of Art. 1. Who are we? We are an Advertising Agency.
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Bageshwar Baba Dhirendra Shashtri Celebrates Rakhi with Nidarshana Ramesh Gowani at Bageshwar Dham
In a heartwarming celebration of brotherhood and tradition, Bageshwar Baba Dhirendra Shashtri recently marked the auspicious festival of Raksha Bandhan with Nidarshana Ramesh
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BW Festival of Marketing returns with a 2nd edition
‘The Marketing Sandbox: Authenticity, Basics & Collective’ BW Marketing World, in association with BW Business World, has announced the return of its widely
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Fashion influencer Insha Ghai’s husband Ankit Kalra dies at 29
Popular fashion influencer Insha Ghaii has announced the sudden demise of her husband Ankit Kalra at the age of 29, leaving the internet
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Boehringer Ingelheim India and Vvaan Lifesciences Pvt Ltd announce strategic distribution partnership to expand pet portfolio reach
NEW DELHI, Aug. 23, 2024 – Credgenics, the leading provider of loan collections and debt resolution technology solutions worldwide, continues to pioneer innovative
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Credgenics transforms Asset Recovery with an advanced Repossession solution
NEW DELHI, Aug. 23, 2024 – Credgenics, the leading provider of loan collections and debt resolution technology solutions worldwide, continues to pioneer innovative
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Aveek Datta joins Jio Financial Services as head of corporate communications
Aveek Datta has recently joined Jio Financial Services as the Head of Corporate Communications. “It’s a privilege to be a part of the
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Rahul Sharma joins APCO’s International Advisory Council (IAC) as senior advisor
Rahul Sharma has joined APCO’s International Advisory Council (IAC) as a senior advisor. APCO CEO Brad Staples announced the news that Sharma will take on his
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OpenAI strikes deal to use content from Vogue, The New Yorker, Vanity Fair
OpenAI has announced a multi-year partnership with the media company Condé Nast to allow the Microsoft-backed company to use content from several media
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LOVE, RAINS AND AUDIO SERIES: Pocket FM sees rapid rise in the romance genre as monsoon sets in
Audio Series ‘Yeh Kaisa Rishta Hai’, ‘Devil Se Shaadi’, ‘Kitni Mohabbat Hai’, and ‘Truly Deeply Madly’ collectively surpass 700 Million plays While the
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Unlock Savings with Safe Driving: Zuno’s ‘Well-Done Vivaan’ Campaign Hits the Road
Mumbai, 22 August 2024: Zuno General Insurance, a new-age digital insurer, has unveiled its latest marketing campaign for the launch of its innovative
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Kotak Securities Launches ‘Tez’ Campaign to Empower Young Investors with Kotak Neo
Kotak Securities has launched an innovative new advertising campaign for its Kotak Neo app, titled ‘Tez,’ designed to resonate with the modern, savvy
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Talented and Britannia Milk Bikis Launch AI-Powered Campaign to Strengthen Father-Child Bonds Through Storytelling
Britannia Milk Bikis has introduced a groundbreaking campaign in Tamil Nadu that emphasizes the importance of fathers in the parenting journey, specifically through
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Avaya Appoints Phil Zammit To Lead APAC Theatre
Avaya, a global leader in Enterprise CX, today announced that it has appointed Phil Zammit as Vice President for the Asia-Pacific theatre, including
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Stockify Fintech Expands Operations to Kolkata to Serve Growing Business Community in Eastern India
BENGALURU, India, Aug. 22, 2024 – Stockify Fintech, a leading customer-oriented platform specializing in Unlisted and Pre-IPO shares in India, is excited to
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With the screening of over 350 films, Chandigarh University International Film Festival begins with a bang
MOHALI, India, Aug. 22, 2024 – Over 350 films, including 12 international entries, will be screened at the Chandigarh University International Film Festival
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Procreate takes a stand against Generative AI, the internet reacts
“Creativity is made, not generated.” iPad design app Procreate has taken a strong stand against generative AI and has vowed to never introduce
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Snap and Meta Prepare to Showcase AR Glasses
Snap and Meta are gearing up to showcase their latest advancements in augmented reality (AR) technology with the impending release of their respective
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Breakthrough in digital lending: ONDC introduces fully digital, paperless loans in just 6 minutes
In the current phase, users can apply for loans via Easypay, Paisabazaar, Tata Digital, Invoicepe, Cliniq360, Zyapaar, Indipe, Tyreplex, and Paynearby. As ONDC
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Tech unicorn Infobip appoints Yariv Dafna as Chief Financial Officer
Dafna will focus on enhancing profitability as Infobip continues to strengthen its position as the world’s most connected cloud communications platform Global cloud
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Blackberrys announces its Strategic collaboration with Myntra to further its footprint across the country
This strategic collaboration will enable Blackberrys, India’s ‘Fit Expert, to expand to newer Geographies beyond its current business channels to experience its Perfect
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#AgencyDissect : Dissecting Social Noiz
Social Noiz is the best digital consultant for your startups, an outstanding digital marketing agency that thrives on a solution oriented approach
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Crunchyroll partners with Spotify to launch exclusive Anime Playlists
Crunchyroll has announced a partnership with music streamer Spotify to launch specially curated playlists and a dedicated shelf on Spotify’s global Anime Hub.
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Creator Economy
Somakshi Joshi: Viraj Ghelani’s manager opens up about the creator world
1. How did you enter the content industry? I think my journey into the content industry began with a childhood obsession with daily
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ICICI Lombard Unveils Magical Campaign to Highlight the Revolutionary Features of Elevate Health Insurance
ICICI Lombard has launched a captivating new campaign to promote its latest health insurance product, Elevate. This integrated media campaign creatively uses the
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Meta to allow alcohol and gambling ads in India, sparks online debate
Social media giant Meta has announced that starting August 27, 2024, it will allow ads for alcohol and real-money gambling in India, Asia
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Creator News
Comedian Sumukhi Suresh to star in star-studded Netflix show “The Royals”
Comedian Sumukhi Suresh is set to star in Netflix’s new ‘royalty rom-com’ series The Royals. The series follows the romance between “an entitled
Creator Dissect
Creator Economy
Why the Creator Economy is Crucial for Today’s Digital Marketing
The creator economy has become a driving force in digital marketing, revolutionizing the way brands connect with consumers. At its core, the creator
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#AgencyDissect : Dissecting Ethinos
Ethinos excels in crafting digital marketing campaigns that are not only effective but also intelligent. 1. Who are we? Ethinos is one of
Startup
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DSTLRY Secures $5M in Seed Funding to Advance Next-Generation Comics and Digital Collectibles
DSTLRY, a pioneering force in the comics and digital collectibles industry, has successfully raised $5 million in a recent seed funding round. This
Startup
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Zappfresh Acquires Bonsaro, Expands Presence in Mumbai’s Online Meat Delivery Market
Zappfresh, a prominent online platform known for delivering fresh meat and seafood, has made a strategic move by acquiring Bonsaro, a Mumbai-based startup
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Reliance General Insurance Celebrates Raksha Bandhan with Heartfelt #BachaateRaho Campaign
Reliance General Insurance has launched a touching Raksha Bandhan campaign titled #BachaateRaho, celebrating the enduring bond between siblings. The campaign, centered around a
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Amrutanjan Healthcare’s New Campaign Honors the Unsung Heroes of Everyday Kindness
In a fast-paced world where stress and busyness often take center stage, Amrutanjan Healthcare is shining a light on the small yet significant
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Unlock Savings with Safe Driving: Zuno’s ‘Well-Done Vivaan’ Campaign Hits the Road
Mumbai, 21 August 2024: Zuno General Insurance, a new-age digital insurer, has unveiled its latest marketing campaign for the launch of its innovative
PR
Heeramandi Star Taha Shah and Actress Tanisha Mukherjee Join Nidarshana Gowani to Lead a Dynamic Independence Day Celebration at Kamala Mills!
In a spectacular display of patriotism and unity, Taha Shah, the star of the popular series “Heeramandi,” and the talented Tanisha Mukherjee graced
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Virtue Worldwide Launches 2024 Guide To Culture: Unveiling Gen Z’s New Cultural Codes
The 2024 Virtue Guide to Culture reveals valuable insights for brands and marketers seeking to authentically engage with the Gen Z demographic Mumbai,
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Telegram celebrates its 11th anniversary with major updates: Super Channels, Star Subscriptions and more
In honor of its 11th anniversary, instant messaging app Telegram has announced its latest update with a host of new features. With over
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Google Maps Introduces “Flyover Ahead” Indicator in New Update
Google Maps has rolled out a new update that adds a unique feature to help drivers navigate more efficiently: a “Flyover Ahead” indicator.
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Instagram Tests New Location-Based Map Feature, Mirroring Snap Map
Instagram is currently testing a new location-based map feature that closely resembles Snap Map, Snapchat’s popular feature that allows users to share and
Public Accounts Can Now Share Comments on Their Stories
Instagram is introducing a new feature that allows public accounts to share comments directly on their Stories. This update aims to increase engagement