Amazon Ads has announced a three-year agreement with IPG Mediabrands to add its clients' commercials on Prime Video from next year. Interpublic is the first company to reveal a partnership with Amazon Ads for this new plan. With this collaboration,…
Denim brand Lee has onboarded popular actor Sara Ali Khan as its brand ambassador and launched a new campaign titled “Lee: Home of the Real Denim” to enhance its reputation among young audiences. Through two ad films, Lee cleverly highlights…
India's phenomenal journey at the ICC Men's Cricket World Cup 2023 ended in a heartbreaking defeat on Sunday, where they lost to Australia in the final match. However, during that time, brands took full advantage of the country's anticipation and…
Amazon miniTV's upcoming web series 'Who's Your Gynac?' is set to feature three rising influencers - Apoorva, Aaron Koul and Ankita Sahigal. Created by The Viral Fever (TVF), the light-hearted story revolves around Dr. Vidushi, a passionate fresher OB-GYN who…
Apoorva, aka the Rebel Kid, a popular influencer of India, has appeared in her first recorded billboard in collaboration with denim clothing brand Freakins to promote their new Gush range. Freakins' billboards were large and colourful, dominating their surroundings and…
