Aakash Educational Services Welcomes Rishabh Pant as New Brand Ambassador
Aakash Educational Services Limited (AESL), a leading test preparation service in India, proudly announces the appointment of star Indian cricketer Rishabh Pant as
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Five ways to spruce up your romantic date on a raining evening!
When it rains, don’t you romanticise about mushy dates and love? Ironically, the cloudy weather just adds that magic in the air!It makes
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Kushal’s Fashion Jewellery Launches Varamahalakshmi Campaign with Inspiring Digital Film
Kushal’s, a leading fashion and silver jewellery brand, has launched an inspiring campaign for Varamahalakshmi Vratam titled “Celebrate The Goddess In You.” This
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Sebamed’s Digital Film Highlights Breastfeeding Struggles and Offers Support to New Moms
Sebamed, a renowned German skincare and babycare brand marketed in India by USV, has launched an impactful campaign in honor of Breastfeeding Awareness
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Google Adds Enhanced Product Discovery Options Powered by AI
Google is stepping up its online shopping game with new AI-powered product discovery options. This latest feature is all about making it easier
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CNBC-TV18 Unveils Bold Ad Campaign to Showcase Budget Day Dominance
CNBC-TV18, India’s premier business news channel, has unveiled a striking print advertisement to underscore its leadership on Budget Day. The ad, featured on
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Reddit Adds 8.5 Million Users, Improves Revenue Performance
Reddit’s impressive growth in the second quarter of 2024, with an addition of 8.5 million new users, isn’t just luck. This brings their
PR
Cloudera Strengthens Metadata Management with Modernized Data Catalog and Iceberg REST Integration
Cloudera’s latest updates enhance open interoperability while addressing growing demands for data security and governance Platform updates will be on display during EVOLVE24
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Why is the ‘Chin Tapak Dam Dam’ meme going viral on social media? Celebrities join in on the fun
The phrase “Chin Tapak Dam Dam” has become a viral meme in India and is currently trending on all social media platforms, with
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62% of Indians value AI shopping tips while 73% worry about data exposure: EY report
The recent EY Future Consumer Index (FCI), which surveyed 1,000 Indian participants from a worldwide poll, discovered that 62% of Indian consumers have
PR
Tonic Worldwide’s research division GIPSI launches The Festive Report Part-1
India, 7th August 2024: GIPSI, the HI+AI insights division of Tonic Worldwide launches The Festive Report Part-1 – The report captures unique insights
PR
Eze Perfumes celebrates the Rakshabandhan bond with its irresistible “Eze Elevate Range”
-Don’t settle for boring and practical. Make everyday special with the Eze Elevated perfume range. India 2024 Eze Perfumes, known for its long-lasting Luxury
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Bhuvan Bam and Farah Khan collaborate for a hilarious Vada Pav video
Popular content creator Bhuvan Bam has teamed up with renowned choreographer-director Farah Khan for an entertaining video where they indulged in making Mumbai’s
PR
Netflix ‘Dubai Bling’ Star Ebraheem To Arrive In India, To Give Away 5-Carat Diamond Ring
In a sensational Instagram announcement, Ebraheem, star of Netflix’s top-rated series ‘Dubai Bling,’ revealed that he will be giving away a 5-carat diamond
PR
Dr. Preeti Bajaj Appointed as the Director General of KIET Group of Institutions
KIET Group of Institutions is proud to announce the appointment of Dr. Preeti Bajaj as the Director General. With an illustrious career spanning
PR
Glad U Came wins PR mandate for Eze Perfumes – a Sawai Fragrance venture.
Glad U Came, a leading PR and Influencer Marketing Agency, has secured the PR mandate for Eze Perfumes, a long-lasting luxury perfumes brand. Sawai Fragrances is
PR
Commvault Expands Cybersecurity Ecosystem with New Partner Integrations
Commvault, a leading provider of cyber resilience and data protection solutions for the hybrid cloud, today announced an expansion of its cyber and
PR
Exyte Selects LTIMindtree as its Global IT Service Provider
LTIMindtree [NSE: LTIM, BSE: 540005], a global technology consulting and digital solutions company, has announced that it has been selected as a global digital service
PR
Mumbai-based food-tech brand Thrive joins the ONDC Network
Thrive, one of India’s fastest-growing food-tech brands, has joined the Open Network for Digital Commerce (ONDC) to tap newer customer segments. As the
PR
Campus’ ‘You GO Girl’ brand campaign redefines narratives and empowers women to embrace their style and fashion journey
Mumbai: In an era where fashion-conscious individuals face scrutiny and trolling for their style choices on social media platforms, Campus Activewear unveils its
PR
Essilor Launches New Brand Campaign Featuring Virat Kohli
Essilor, the leading brand in prescription lenses worldwide (1), has launched their new campaign featuring the India brand face, Virat Kohli. The campaign
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WhatsApp Launches Campaign to Promote Secure and Private Chats
Today, WhatsApp launched a compelling privacy campaign emphasizing the importance of secure communication. The initiative aims to showcase how WhatsApp’s robust security features
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Stock Market Crash: Indian rupee falls, investors affected, internet reacts with memes
The first Monday of August brought with it a catastrophic stock market crash, the waves of which were felt across the globe. The
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Oreo’s Latest Campaign Encourages Parents to Stay Playful with Gibberish
Oreo, a beloved cookie brand both globally and in India, has launched a fresh and innovative campaign promoting its brand philosophy, ‘Stay Playful.’
PR
Karisma Kapoor and Armaan Jain join FNPʼs ‘Rakhi Banayein Khaasʼ Campaign; share adorable clip on Instagram
The reel captures the playful banter between Karisma and Armaan, highlighting their close bond and the thoughtfulness of sending gifts through FNP, especially
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Arjun and Khushi Kapoor get ‘tyohar ready’ in Myntra’s Raksha Bandhan ads.
‘Tyohar Ready with Myntra’ Myntra has launched its new campaign for Raksha Bandhan, featuring dynamic sibling duo Arjun Kapoor and Khushi Kapoor. The
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India to revise liquor ad rules: celebrities face bans, companies face fines
India, which bans direct advertising of liquor, is set to unleash sweeping new rules that will now prohibit surrogate ads and sponsoring of
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#AgencyDissect : Dissecting Social Spark
As a 360-degree digital marketing agency, Social Spark specializes in providing end-to-end solutions to help businesses establish a strong online presence. 1. Who
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Ranveer Singh mimics Orry’s signature pose; the influencer and fans react
‘How to be Orry, step 1.” Popular influencer Orry, aka Orhan Awatramani, recently shared a video on social media featuring Bollywood actor Ranveer
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Celebrate Friendship Day with GS Caltex, Kixx: #KixxAllWaysWithYou Campaign
GS Caltex | Kixx, renowned for its premium lubricants and petrochemicals, has launched the third edition of their Friendship Day campaign, ‘#KixxAllWaysWithYou’. This
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Indian
Tata Tea Premium Celebrates Regional Pride with New Hyper-Local Commercials
Tata Tea Premium, the flagship brand from Tata Consumer Products, is intensifying its hyper-local marketing strategy with the launch of three new commercials
Startup
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Bebe Burp Raises Rs 8 Crore in Pre Series A Funding to Boost Growth and Innovation
Baby food startup Bebe Burp has successfully raised Rs 8 crore in a Pre Series A funding round led by the venture capital
PR
Himalaya BabyCare releases its latest film for ongoing Breastfeeding week
Mumbai/Bangalore, 05th August, 2024: Himalaya BabyCare, a part of Himalaya Wellness Company, India’s leading wellness brand has released yet another heartwarming film on
PR
Gargi Unveils Stunning Rakhi Collection for a Joyful Celebration
Place, 05/08/2024: Gargi by P N Gadgil & Sons (PNGS), a distinguished name in the fashion jewellery realm, is thrilled to announce the
PR
Skanray partners with Tata Elxsi to advance surgical imaging and healthcare innovation
Skanray, a leading global MedTech R&D and Manufacturing company specialising in diagnostic imaging, critical care and surgery/OT solutions, has chosen Tata Elxsi as
PR
Infor the only Vendor Named as a Leader in All Four IDC MarketScapes for ERP
Infor, the industry cloud company, today announced that it is the only vendor named as a Leader in all four of the following IDC
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Google Ads hits major reporting Glitch, exposes competitor data
Google Ads recently experienced a major reporting glitch which affected multiple reporting tools, prevented advertisers from accessing critical performance data, and exposed sensitive
PR
Parachute Advansed Jasmine backs Indian athlete Jyothi Yarraji to shine bright at the biggest sporting carnival
Link to the video assets: (YouTube , Instagram) Mumbai, 5th August 2024: Athlete Jyothi Yarraji’s journey highlights the incredible potential of the human spirit. Rising
PR
Laneige expands its reach in India with the launch at Sephora
New Delhi: Laneige, a leading Korean skincare brand, celebrated its launch at Sephora India. The exclusive event was hosted at Nexus Select CityWalk
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Bigg Boss OTT 3 finale highlights: Sana Makbul wins the trophy, takes home 25 lakh prize money
Sana Makbul was declared as the winner of Bigg Boss OTT 3, taking home the grand trophy and a 25-lakh prize fund. The
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Apple’s new “Underdogs” ad provokes backlash in Thailand, brand issues an apology
Apple is embroiled in an ad controversy for the second time in 2024. The tech giant has recently received backlash for an advertisement
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Meta’s Threads reaches 200 million users; is it growing fast enough?
Meta’s Threads have rapidly gained momentum since its launch and has reached a milestone of 200 million monthly active users. The announcement of
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#AgencyDissect : Dissecting Aspire Digital Media
Experience the next generation marketing with the finest digital marketing agency in Kolkata, introducing Aspire Digital Media. 1. Who are we? We’re Aspire
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Philips Avent Celebrates Breastfeeding Week 2024 with an Inspiring Film on the Journey of Motherhood
New Delhi, August 2, 2024: Philips (NYSE: PHG, AEX: PHIA), a global leader in health technology and innovation, is proud to unveil a
PR
This Friendship Day, ‘Starbucks + You’ celebrates the bond of connections
India, 2nd August 2024: Starbucks is celebrating Friendship Day this year with their partners (baristas) in a thoughtful and unique manner true only
PR
Karishma Gangwal aka RJ Karishma Heads to Paris Olympics as YouTube’s Exclusive Content Creator Supporting Indian Athletes
Karishma Gangwal aka RJ Karishma Heads to Paris Olympics as YouTube’s Exclusive Content Creator Supporting Indian Athletes Mumbai, August 2024: Karishma Gangwal, popularly
Agency Interviews
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#AgencyDissect : Dissecting Feather n’ Knife
The Feather n’ Knife has expertise in amping up your social media game. 1. Who are we? We are The Feather n’ Knife—bringing
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#AgencyDissect : Dissecting Full Stop Entertainment and Media
Fullstop Entertainment and Media is your one stop solution for everything digital! 1. Who are we? Welcome to Fullstop Entertainment, where creativity and
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#AgencyDissect : Dissecting Filter You
Filter You is an AR VR Company. A Future Product. 1. Who are we? Filter You is an award-winning, Gen Z-driven agency specializing
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Voltas Beko Launches ‘No More Ziddi Monsoons’ Campaign to Combat Monsoon Laundry Woes
Voltas Home Appliances, the joint venture between Voltas and Arçelik, has unveiled its latest campaign, ‘No More Ziddi Monsoons,’ highlighting the advanced features