Everyone needs doctors, right? To celebrate National Doctors Day, Sun Pharma has introduced the #SecondBirthDate initiative as a way to express their heartwarming
This year’s Father’s Day has brought in a flurry of emotions across brands as they seek to capture the spirit of a “Father”.
It’s like they say: one can learn from other people’s mistakes. In marketing, “other people’s mistakes” include some of the most catastrophic and
Mumbai-based integrated communications and marketing agency Mogae Media has acquired 48-year-old home-grown advertising agency Rediffusion India. As part of the agreement, four agency
VAVO Digital launches its #InThisTogether campaign to create one month long positive interactions, activities, and content with its team and a pool of
The investments made by brands to promote their products via Digital Marketing is increasing by the day. The estimated amount to be invested
Facebook Analytics served as a messiah for everyone using the social media app to conduct business, get a proper understanding of the advertising,
Snapchat had added Cameos back in December and it has now expanded upon it with amusing personalised Cameo Stickers. The new Stickers keep
bout the brand: The nougat, caramel and peanut delight was first conceived in 1930 in the United States by the Mars company. Today,
We’ve all had our share of unrequited love and crushes. From pausing shows to respond to your crush’s texts and coming to college
The range of updates that started back in January this year has expanded its horizon to introducing a bunch of different features that
Pride is more than profit. It’s always refreshing to see brands participate in Pride by changing their logos or launching campaigns in support
The holy month of Ramadan is a time for fasting, reflection, and family. Although Ramadan is a celebration of unity and a time
Over the years, one such brand that is widely known for its chucklesome campaigns is Bingo! which always puts forth ideas that stand
Things have changed drastically for us since the past one and a half years, to say that were doing well or feel normal
Streax Professional has assigned its digital AOR mandate to Grapes Digital, a full-fledged digital marketing agency. The account was won following a multi-agency
The world of the Internet is no stranger to fake news and misconstrued information. With barrages of misinformation and fake news flooding into
The month of Ramadan ends with people all around the world celebrating Eid al-Fitr. This joyous festival is marked by prayers, delicious feasts
Its been a big year for Instagram – it reached 2 billion users this year. Along with these milestones, it had a few setbacks
In McDonald’s latest ‘EatQual’ film, we experience a unique take on inclusivity and witness how the brand aims to shed light on how
While women continue to fight for equal pay, rights, and treatment for their husbands and children, Ariel’s new film clearly shows how even
The age of social media and the constant need for creativity has pushed brands into talking about newer topics and bringing to light
The Meesho Story is a result of passion and commitment of the team to change the way India consumes products. They are committed
The social media handle of athleisure brand Puma India shared several photos of Anushka Sharma wearing Puma’s collection. Anushka Sharma took it to
Argentina has won their third World Cup! It was a glorious moment for their country and a happy one for us who had
‘Is it iQOO?’ is a campaign film released by the brand iQOO as a fun way of introducing itself. The film is a
Swiggy just took ordering food to another level of fun by sharing a perspective that the viewers DID NOT EXPECT TO SEE! In
Right now’s the time to check your Twitter! If you havent seen Elons updated Twitter rules, youre missing a major internet update! These new
Bata, a rich legacy brand with a long history of success and global reach, realized its own evolution in the retail space and
Popularisation of cosmetic surgery, many people are now seeking a solution to teeth alignment. However, people are often unaware and misled due to
Recently, YouTube has received a lot of backlash from creators active on the platform due to the rules for monetisation. Creators believe that
Whatsapp has come up with a new feature that will help connect users to each other more closely. It has now enabled a
Sport is all about hard work. The players we look up to inspire us with their finesse and grit. MTV India is showcasing
Pottery barn’s latest announcement is a whole lot to be excited about. Deepika Padukone is the reason, whos promoting their new line in
Hindustan Unilever dishwashing liquid’s brand Vim has recently astonished netizens with the launch of their newest product which is… a fake item! HUL was
The hottest topic on social media just got more traffic with the introduction of a new idea that Fractal Picture and Katara Studios
Conceptualised by The Womb, Godrej Yummiez releases an ad campaign that focuses on marketing their latest introduction, the Crispy Potato Starz. The campaign
For International Day of Persons with Disabilities, countless remarkable campaigns can be seen online but Apple’s latest campaign titled ‘The Greatest’ released for
Each year social media turns out to be a more integral part of peoples lives with constantly introduced features that keep the audience
Over the years, one such brand that is widely known for its chucklesome campaigns is Bingo! which always puts forth ideas that stand
Making and launching a campaign on social media drains out creativity and the competition keeps getting more intense with each passing year as
On the event of World TV Day, another sentimental campaign has come to light by Tata Play that has been conceptualised and developed
Meta is constantly working towards improving the applications under it. Its primary focus is the instant-messaging app, WhatsApp on which newer features are
NeuralGarage, a deep tech startup makes a whopping $1.45 million in a seed round that was initiated by Exfinity Ventures. This seed round
Just as the FIFA World Cup for 2022 kickstarts, the luxury fashion brand Louis Vuitton captures this opportunity to release a campaign that
Twitter is yet again swamped with an argument based on controversy and this time it has been started by the highly applauded footballer
The widely known fresh meat and seafood brand, Licious, has come up with another witty campaign that features the legendary actor Anil Kapoor.
Cadbury 5 Star comes up with another brilliant ad campaign that continues to deliver 5 Star’s motto of being ‘effortless’. The brand’s latest
Developing a personal connection has recently been given a new turn. While most ads still take the help of famous actors and celebrities,
SRK is a public figure that truly needs no introduction. The legendary Bollywood star has been around for decades and continues to engage