super.money Introduces ‘SUMO’ – An AI Influencer Championing UPI
Bengaluru – September 26, 2024: super.money, a new fintech app backed by Flipkart, has introduced its brand influencer, ‘SUMO,’ as part of its
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Barbie launches its latest ‘You Can Be Anything’ Campaign in India with Cricket Maestro Harmanpreet Kaur
Mattel Inc.’s Barbie® brand celebrates its 65th anniversary by announcing Harmanpreet Kaur as a Barbie role model with an aim to inspire young
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Kusha Kapila Debuts On The IMDb ‘Popular Indian Celebrities’ List, Joins the Likes of Shah Rukh Khan, Kareena Kapoor, Deepika Padukone and More
Kusha Kapila, an actor rising from her journey as a content creator, has made it to the prestigious IMDB ‘Popular Indian Celebrities’ list,
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Super.money Collaborates with Ankush Bahuguna and Introduces AI Influencer SUMO in a Quirky Campaign
In an exciting twist for digital finance, super.money, a Flipkart-backed fintech app, has teamed up with social media influencer Ankush Bahuguna and introduced
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Indian
Entourage Films and ITC Limited Craft a Heartwarming Yippee Noodles Campaign
Entourage Films, in collaboration with ITC Limited, has brought to life a heartwarming campaign for Yippee Noodles. Directed by the talented Sharat Katariya,
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Indian
“Marico Unveils Festive Campaign ‘Pujo Ready with Nihar’ Celebrating Durga Puja Beauty Rituals”
Marico Limited has unveiled its latest festive campaign for Nihar Naturals, titled “Pujo Ready with Nihar,” celebrating the spirit of Durga Puja. This
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Narayana Health Launches “Apno Ki Fikr” Campaign to Emphasize Comprehensive Care for Loved Ones
Narayana Health, a leading name in the healthcare sector, has introduced its latest campaign, “Apno Ki Fikr,” which highlights the importance of caring
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A Shopping list That Ends Generations of Taboo, Stayfree Highlights the Importance of Healthy Period conversations with young boys
Mumbai, 23rd September 2024: This Daughter’s Day, Stayfree®, one of India’s leading menstrual hygiene brands launched its latest digital campaign which highlights the
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Tata Tea Gold celebrates Durga Pujo by bringing alive the craftsmanship of Kumartuli
National, September 25, 2024: As the heart of Bengal beats in harmony with the vibrant rhythms of Durga Pujo, Tata Tea Gold, West
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Groyyo appoints senior veterans in leadership roles of Chief Business Officer and VP Commercial
The company is impacting manufacturing output for SMEs across Asia through technology and a solid leadership team. Gurugram, September 25th, 2024: Groyyo, Asia’s leading
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Alpino’s Bold #KhaaneWaaleOats Campaign with Shilpa Shetty Humorously Challenges the Existing Oats Industry
India, 2024 Alpinos, a health-focused brand known for its innovative and nutritious food products, has launched its latest campaign, #KhaaneWaaleOats, with Shilpa Shetty as the face
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U.S. Polo Assn. Joins Zepto’s Quick-Commerce Revolution, Expanding Fashion and Apparel Offering
Mumbai, 24th September 2024 — In a landmark move that marks the next phase of the quick-commerce revolution, U.S. Polo Assn. (USPA), the
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SKECHERS NAMED OFFICIAL KIT PARTNER OF MOHUN BAGAN SUPER GIANT
Players on the Celebrated Football Club to Compete in Skechers-Branded Apparel Mumbai, 24th September, 2024 – Skechers, The Comfort Technology Company®, and a
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Indian
Aditya Birla Health Insurance Unveils #LetsFaceIt Campaign to Promote Heart Health Awareness
Aditya Birla Health Insurance Co. Limited (ABHICL), a key player in India’s health insurance sector under Aditya Birla Capital, has launched the #LetsFaceIt
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Travel Influencer Tanya Khanijow Reveals Secrets to Getting Paid to Travel on “Aleena Dissects”
Ever wondered how travel influencers like Tanya Khanijow turn their globetrotting escapades into a full-time profession? The answer might surprise you! In the
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Pepperfry’s Diwali Campaign Urges Shoppers to Beat the Last-Minute Rush
As the festive season approaches, Pepperfry, a leading e-commerce platform for furniture and home décor, has rolled out its latest Diwali campaign, ‘Why
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Viacom18 Unveils “The Neighbour’s Plea” Campaign for India vs Bangladesh Test Series
Viacom18 has rolled out an exciting new campaign film titled “The Neighbour’s Plea” for the highly anticipated two-Test match series between India and
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Lenskart Launches TV Campaign for New “Unbreakables” Collection, Designed for Active Kids
Lenskart has introduced its latest eyewear range, “Unbreakables,” through a fun and engaging TV commercial aimed at promoting the collection’s durability and kid-friendly
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Swiggy Instamart Launches Humorous Campaign Featuring Juhi Chawla, Showcasing Ultra-Fast Delivery Promise
Swiggy Instamart, one of India’s leading quick-commerce platforms, has unveiled a new digital campaign that cleverly reinforces its promise of delivering almost anything
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PVR Inox Pictures Partners with Ananya Panday to Launch #WhiteBirdKindnessCampaign, Promoting Kindness Across Social Media
PVR Inox Pictures is gearing up for the Indian release of White Bird: A Wonder Story on October 4, a heartwarming film directed
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Manav Manglani opens up about Bollywood on ‘Aleena Dissects’
India’s leading paparazzo Manav Manglani has opened up about all things Bollywood in a recent episode of Aleena Dissects. Sitting down with Social
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Marico’s Nihar Naturals unveils new TVC for Durga Pujo: Pujo Ready with Nihar Naturals
~ The brand’s festive film celebrates the power of preparation and the role of Nihar Naturals in achieving Pujo-ready hair ~ India, September
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Fixderma partners with Amazon to launch revolutionary Durave Range
A Comprehensive 360 Degree Skincare Solution Beyond Moisturization Delhi September 24, 2024 – Fixderma, a leading dermaceutical brand, launches its latest innovation in the skincare
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Rediscovering a Forgotten artform: Seagram’s 100 Pipers Breathes New Life into Indian Calligraphy with The Legacy Project
Seagram’s 100 Pipers creates Limited Edition Packs that celebrate Calligraphy using five different Indian scripts. New Delhi, 24th September 2024– Seagram’s 100 Pipers,
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Wondrlab Wins Mandate for Blue Heaven’s Creative Reinvention
New Delhi, 24 September, 2024: Wondrlab, India’s largest platform-first martech network, has announced its latest brand mandate win with Blue Heaven, a renowned
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The Pant Project Redefines Menswear Advertising with the launch of its latest ad Campaigns
Mumbai, 23rd September 2024: The Pant Project, a leading menswear brand known for its commitment to creating custom-fit, high-quality pants, announces the launch
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ADZPRESSWAY Unveils Successful Digital Campaigns Across GCC, Delivering Impressive Growth for Key Clients
New Delhi, 23rd September, 2024: ADZPRESSWAY, a leading MarTech Company, has recently launched and executed a series of high-impact campaigns for major brands
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THE SAUDI FASHION COMMISSION RELEASES THE ANNUAL REPORT “THE STATE OF FASHION SECTOR IN SAUDI ARABIA 2024” AT LONDON ROADSHOW POWERED BY FASHION FUTURES
The annual report provides insights on the rapidly developing Saudi fashion industry and comes as part of a roadshow connecting investors with Saudi
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Motorola’s Razr 50 Campaign Transforms Gen Z’s FOMO into Empowerment
Motorola has launched its latest marketing campaign, #FlipTheFOMO, centered around the new Motorola Razr 50 flip phone. This initiative aims to redefine how
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Senco Gold & Diamonds Launches Durga Puja Campaign Celebrating Women’s Strength and Beauty
As Durga Puja approaches, Senco Gold & Diamonds, a renowned jewelry retail brand, has introduced a heartfelt campaign film in celebration of the
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Ananya Panday Shines in Swarovski India’s Diwali Campaign for New Jewelry Collection
In anticipation of the upcoming Diwali festival, Swarovski India has unveiled a stunning new jewelry collection with brand ambassador Ananya Panday taking center
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Startup
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Health Startup Newmi Care Raises $1.5 Million in Seed Funding to Expand Women’s Health Clinics
Newmi Care, a women-focused outpatient care platform, has successfully raised $1.5 million in a seed funding round led by Sprout Venture Partners. The
Indian
Startup
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Redcliffe Labs Secures $42 Million in Series C Funding to Fuel Nationwide Expansion
Healthtech startup Redcliffe Labs, based in Delhi NCR, has successfully raised $42 million (approximately INR 351.7 crore) in a Series C funding round.
Indian
Startup
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Wealthtech Startup Centricity Raises $20 Million in Seed Funding Round Led by Lightspeed India Partners
Indian wealthtech startup Centricity has secured $20 million in a seed funding round led by Lightspeed India Partners, bringing the company’s valuation to
Indian
Startup
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Vahan Raises $10 Million to Revolutionize Blue-Collar Recruitment with AI
Vahan.ai, a leading AI-driven recruitment platform focused on India’s vast blue-collar workforce, has secured $10 million in Series B funding. This round was
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Startup
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Physics Wallah Secures $210 Million in Series B, Achieves $2.8 Billion Valuation
Edtech company Physics Wallah (PW) has raised $210 million in a Series B funding round, with Hornbill Capital leading the investment alongside Lightspeed
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Jonty Rhodes opens up about cricket, Rohit Sharma and BCCI in ‘Aleena Dissects’
Former South African cricketer Jonty Rhodes has revealed the man behind the legend in a recent episode of Aleena Dissects. From a celebrated
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TheSmallBigIdea Co-Founder Manish Solanki on their ‘Yeh Science Hai’ campaign for GSK
1. Why did you decide to onboard Manoj Pahwa and R. Balki for the campaign? Mr. Bachchan has always been the central figure
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GlobalLogic inaugurates STEM Lab in Bengaluru, empowering future innovators
GlobalLogic, a digital product engineering leader and a Hitachi Group company, inaugurated its STEM Lab at Bharatiya Vidyanikethan High School, Bengaluru, today. The event, attended by
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What’s Your Problem’s New Campaign for U.S. Polo Assn. Announces Maharaja Sawai Padmanabh Singh as Global Ambassador
Announces Maharaja Sawai Padmanabh Singh as Global Ambassador Mumbai, 20 September, 2024: Wondrlab Network’s What’s Your Problem (WYP) has launched a new campaign
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Bergner India Launches ‘The Indian Cooking Club’ Challenge and Debuts Podcast with Michelin-Star Chef Vikas Khanna
Mumbai, 20 September 2024 — Bergner India, renowned for its innovative cookware, has introduced two exciting initiatives: The Indian Cooking Club challenge and
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STARBUCKS INTRODUCES THE CLASSICS: A NEW RANGE OF COFFEE BEVERAGES, INSPIRED BY AND FOR INDIA
20th September 2024: Deeply rooted in native sensibilities, Starbucks has launched the all-new range of Classics coffee, as a fine interpretation of India’s
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KFC PIONEERS QSR INDUSTRY-FIRST SIGN LANGUAGE TRAINING FOR ALL EMPLOYEES
~ Launches India’s first interactive Sign Language kiosk ~ ~ Indian Sign Language (ISL) training rolled out for 17,000+ employees across the country~
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Rahul Dravid Joins Roombr to Transform Indian Classrooms with AI-Powered Digital Solutions
New Delhi, 20 September 2024: Cricket legend Rahul Dravidhas been announced as the brand ambassador for Roombr Digital Classroom, a Bangalore-based EdTech startup. Powered
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Yamaha Launches ‘The Call of The Blue’ Version 4.0, Targeting India’s Youth with a Bold New Campaign
India Yamaha Motor (IYM) has unveiled the latest iteration of its highly successful brand campaign, ‘The Call of The Blue’ Version 4.0, aiming
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Indian
Pepe Jeans Introduces “Very Pepe” with Kriti Sanon: A Bold Celebration of London’s Eclectic Style
Pepe Jeans London has launched its latest Autumn/Winter campaign, “Very Pepe,” featuring Bollywood star Kriti Sanon, who has become the brand’s first global
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Clinic Plus Celebrates Daughter’s Day with ‘Beti Bann Ke Aana’ Campaign, Empowering Families to Celebrate Daughters
Building on the success of last year’s #MeriBetiStrong campaign, Clinic Plus has returned with a new, powerful initiative for Daughter’s Day 2024. The
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Social Media Dissect has launched its new Podcast Vertical ‘Aleena Dissects’
In the ever-growing pool of content today, it has become increasingly difficult to find content worth spending time on. Which is why Social
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Physics Wallah (PW) secures INR1,760 Crore in Series B funding round at a valuation of INR 8,000 Crore
India, September 20’ 2024 – Physics Wallah Private Limited (PW), India’s leading education company, has closed its Series B funding round, raising INR1,760
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Single.Id Unveils Its Latest Campaign Featuring Its Ambassador MS Dhoni #GetItFreeWithSingle.Id
Featuring the cricket legend MS Dhoni, as well as many of its premium partners including McDonald’s, Shoppers Stop, WOW Momos, Pizza Hut, MOD,