March 6, 2026

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Vidyut Jammwal Joins the Spykar Movement with the Launch of Chico Fit The Most Desirable Denim Fit Yet

With Chico, Spykar showcases a future-forward denim silhouette that celebrates individuality and fearless expression.   Campaign Video: YouTube & Instagram  India, May 28th, 2025: In a strategic move

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PR

Sparsh Pearl Signs Saif Ali Khan as Brand Ambassador to Strengthen Premium Market Connect

28th May 2025, Delhi: Sparsh Pearl, a trailblazer in India’s bath fittings industry with over three decades of excellence, has announced the on boarding of

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PR

Kansai Nerolac Paints Limited Wins Big at ABBY 2025 with ‘Dukaan It Yourself’

28 May 2025, Mumbai – Kansai Nerolac Paints Limited (KNPL), one of the leading Indian paint companies, has won top honours at the

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PR

Britannia’s Good Day Chunkies launches #EatHappens campaign celebrating cookies you just can’t resist

~ The campaign turns cookies into quirky characters, with a surprising outcome ~ ~ Video links: Meeting each other | Goa Plans |

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PR

Air India Unveils ‘There is an Air About India’ Campaign to Celebrate the Spirit of a Rising Nation

GURUGRAM, May 28, 2025: Air India has unveiled a new campaign, ‘There is an Air About India’, a tribute to the new India that is bold,

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PR

5 Major Problems Specter Solves in Indian Game Development

As India rapidly emerges as a major player in the global gaming ecosystem, the country’s developers, especially indie studios and mid-sized teams are

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PR

The Mavericks Joins One Asia Communications Network to Amplify Client Impact Across 13 Asian Markets

Association to help Mavericks service clients with their communications and PR requirements for countries like Singapore, Indonesia, Japan, Korea, Malaysia, and others. New

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Richa Singh Launches Beyond Numbers: A Fresh, Insightful Take on How Real Business Value Lies Beyond the Spreadsheets

Gurgaon, 26/-5/2025 – In a world obsessed with metrics, dashboards, and data overload, acclaimed business leader and CFO of Pernod Ricard India, Richa

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PR

Velocity Gaming, Revenant XSpark, and Reckoning Esports qualify for the Split 2 LAN Finals of OMEN VALORANT Challengers South Asia 2025

 k1ngkappa of S8UL crowned MVP of Split 2 group stage  with 189 Kills, as Mumbai gears up for a thrilling LAN Finale Split

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PR

ABND successfully wraps the Spatial Branding project for FLAME University’s Arjuna Centre for Sports

Mumbai, India, May 26th, 2025: ABND, a strategic brand consultancy, has successfully completed the spatial branding mandate for the Arjuna Centre for Sports

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PR

Pocket FM has the back of Jaipur Patriots for UTT this season

From audio series to table tennis, the storytelling platform finds a new arena to champion grit and comebacks. India, May 27, 2025 — Every

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PR

The Sound of Speed: Sting Energy®, a PepsiCo Energy Drink, Hits the Track with Formula 1®

World-Renowned DJ and Producer, Armin van Buuren discovers The Sound of Sting, joined by 2025 F2 Monaco Grand Prix winner Kush Maini and

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PR

HELL ENERGY DRINK Welcomes Cricketer Shreyas Iyer as a Face of the Brand in India

Reinforcing brand’s India focus and market presence. 27 May 2025; Mumbai: HELL ENERGY DRINK, one of the fastest-growing Energy Drink brands in the

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PR

From Kalam to the Asian Stage: Vasundhara’s Rise Through Chance2Sports

Two young athletes from the Chance2Sports Kanga Kids program secure spots on the Indian team at the 2025 Asian Junior Trials. Pune: 26/05/2025

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PR

Nykd by Nykaa’s newest campaign, ‘Comfiest Bras Ever,’ with Bhumi Pednekar, takes unmatched comfort to brand-new heights!

Mumbai, 26th May 2025: We’ve all experienced it — that sudden jolt, the flickering of lights in the cabin when everything (and everyone) shakes

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PR

Madhulika Jagdale Shines on the Red Carpet at Cannes Film Festival 2025

In a proud moment for Nagpur, Madhulika Jagdale dazzled at the prestigious Cannes Film Festival 2025, making a stunning appearance on the iconic

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PR

AnyMind-Powered Campaigns Shine at Festival of Media Global Awards 2025

Winning across Gaming, Tech, and E-Commerce, POKKT-powered campaigns led the charge in digital innovation. Mumbai, 26th May, 2025: AnyMind Group, a BPaaS company for marketing,

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PR

Truecaller and Zepto Partner to Power Trusted Engagement from Onboarding to Delivery in Quick Commerce.

India, 26th May, 2025  – Zepto, India’s fastest-growing quick commerce company, has partnered with Truecaller, the global communications platform, to build trust, streamline operations,

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PR

Motilal Oswal FS champions ‘right advice’ for stock market participants through its RIISE App campaign developed by Tonic Worldwide

India, 26th May 2025: Motilal Oswal Financial Services (MOFS) has recently launched a campaign cleverly employing humor to illustrate how the absence of proper expertise and

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PR

Enso Webworks Launches Two New Digital Products ‘InfoProfile’ & ‘InfoPhone’

Focusing on digital identity & secure communication, the new platforms are designed to meet the evolving demands of today’s workforce. The two new

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PR

Dinesh Vijan’s Maddock Films and Sony Music India’s Bhool Chuk Maaf’s Album Out Now!

The music album celebrates emotions and the journey of the movie through its 07-track album. National, 24th May 2025: After riding high with an

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PR

Atmanirbhar by design, Indian by soul, Tribes triumphs at Abby’s One Show 2025

Tribes Communication brought home 1 Grand Prix, 5 Golds, 3 Silvers, 9 Bronzes and 8 Merits across diverse categories. 24th May, 2025: In

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PR

The Journey of ‘Metro…इन दिनों’ has officially begun with the release of the song teaser for ‘Zamaana Lage’!

India, 24th May, 2025: The teaser of ‘Zamaana Lage’ — the first song from ‘Metro…इन दिनों’ — introduces us to a world of modern

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PR

From Stadium Cheers to Selfie Smiles: No Lay’s®, No Game Creates Iconic Fan Moments in Delhi NCR

Lay’s® crafted an on-ground virtual meet-&-click experience with brand ambassadors MS Dhoni & Ranbir Kapoor for fans bringing alive the magic of shared

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PR

Greenlam shines at Interzum 2025 – Becomes first Indian brand to win INTERZUM – RED DOT Award for High Quality Product

Celebrating two decades of innovation at the world’s leading furniture and interior design trade fair. National, 26th May 2025: Greenlam Industries Ltd., a

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PR

Don’t Catch Feelings, Catch SPF – National Sunscreen Day Says So

This National Sunscreen Day, we’re skipping the summer drama and spotlighting the real love story, the one between you and your sunscreen. Because

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Industry Updates Latest News

ABBY Awards 2025: Enormous Takes Agency of the Year, Leo India Wins Big

The final day of Goafest 2025 saw the ABBY Awards reach their climax, with marquee titles being awarded. Enormous was crowned Creative Agency

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Industry Updates Latest News

ABBY Awards 2025: Digital Excellence and Bold Campaigns Dominate

Day 2 of the ABBY Awards spotlighted the evolving landscape of digital creativity and brand engagement. Schbang captured attention with a Gold win

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Industry Updates Latest News

ABBY Awards 2025: A Grand Opening for Creative Brilliance

The ABBY Awards 2025, powered by One Show, kicked off on a high note on Day 1 of Goafest with a celebration of

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Industry Updates Latest News

From Goafest: Beyond the 20-Second Ad – Crafting Deeper Brand Moments

In a world obsessed with short-form content, Goafest 2025’s session ‘Beyond the 20 Second Ad Window – Crafting Meaningful Brand Moments in the

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Industry Updates Latest News

From Goafest: Vijay Varma & Jaideep Ahlawat on Acting Without Filters

The session ‘No Filters. No Formulas. Just Fierce Acting’, presented by Rajasthan Patrika in association with Pulse Candy, gave Goafest 2025 one of

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Industry Updates Latest News

From Goafest: How the Industry is Rebuilding Trust and Wellbeing

Goafest 2025 Day 3 opened with a call for integrity in digital media. In the session ‘Building a Safer, Smarter, Cleaner Media Ecosystem’,

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Startup Updates

Zoca Raises $6M Seed Round Led by Accel to Pioneer the Next Frontier in Agentic AI

In a significant development for the future of AI, emerging tech startup Zoca has closed a $6 million seed funding round, with global

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Startup Updates

Jason Kothari’s New Venture ‘Mythik’ Secures $15 Million in Seed Funding to Reshape Entertainment and Technology

Entrepreneur and dealmaker Jason Kothari is back in the spotlight with the official launch of his next bold venture—Mythik, a startup that just

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Campaign Indian Latest

Sensodyne’s New Campaign Puts Real Faces to Tooth Sensitivity, Expands Reach Across India’s Regions

Tooth sensitivity is more than just a fleeting twinge—it’s a daily struggle for millions. Sensodyne, the leading expert in oral care for sensitive

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Campaign Indian Latest

Zeel Climate Clothing Aims to Redefine Rainwear with Bold Fashion and Digital Storytelling

Rainwear is getting a high-style makeover—and leading the charge is Zeel Climate Clothing, a brand on a mission to blur the lines between

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Campaign Indian Latest

Vidya Balan Returns in a New Avatar for Federal Bank’s ‘Savings Ki Vidya’ Campaign

Federal Bank has unveiled its latest brand campaign, ‘Savings Ki Vidya’, starring the ever-versatile Vidya Balan in a refreshing new role. The campaign,

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Campaign Indian Latest

NIC Ice Cream’s AI-Powered Film Captures the Journey of Madagascar Cocoa to Your Dessert Bowl

NIC Honestly Crafted Ice Creams is redefining digital storytelling with the launch of a visually captivating new campaign spotlighting its iconic Madagascar chocolate

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Industry Updates Latest News

From Suniel Shetty to Gautam Gambhir, Day 2 Was a Masterclass in Grit, Story, and Soul

Sometimes the most powerful stories come not from keynote decks, but from lived experiences. And on Day 2 of Goafest, it was the

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Industry Updates Latest News

OOH Isn’t Dying — It’s Evolving into the Last Unskippable Storyteller

In a world obsessed with click-through rates and short-form virality, Day 2 at Goafest brought us a refreshing reality check: Out-of-Home (OOH) is

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Industry Updates Latest News

Creativity Isn’t Dead. It’s Just Getting Rewritten.

If there’s one thing Day 2 of Goafest 2025 proved beyond doubt, it’s that creative leadership is alive, kicking, and finally shaking off

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PR

Fasten your seatbelts!! SpiceJet joins Amazon MX Player’s Realme Hip Hop India S2 for an innovative in-flight hip-hop safety demonstration featuring Malaika Arora

Mumbai, India – May 23 2025: The hip-hop fever just hit cruising altitude as Amazon MX Player’s dance reality series Realme Hip Hop India Season

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PR

Mukta Arts and BharatBox Partner to Bring Hindi Classics to the Metaverse

Mumbai, 23rd May 2025 – In a groundbreaking move for Indian cinema, Mukta Arts, the iconic film studio founded by visionary filmmaker Subhash Ghai, has

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PR

Suniel Shetty, Deepak Dhar & Aruna Daryanani Spark Conversation on OTT’s New Wave of Storytelling at Goafest 2025

Goa, India- 23 May 2025- Amazon MX Player, Amazon’s free streaming service took center stage on Day 2 of Goafest 2025 with an engaging

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PR

Axis Bank & super.money Launch RuPay – Powered Cashback Credit Card

[Mumbai, 22 May 2025] – Axis Bank, one of the largest private sector banks in India and super.money, a leading credit-first UPI platform from

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PR

Samay Raina makes a Bold comeback—And it’s nothing like you expected!

Word around the internet is that Samay Raina has returned—and no, not only with punchlines, but with a bold new partner in crime.

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PR

The Sleep Company Appoints Alpesh Jain as Chief Technology Officer

In his new role, Alpesh will lead the company’s technology vision, accelerate digital transformation & develop scalable, data-driven solutions to create smarter, faster

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PR

Tally MSME Honours Marks the Fifth Year of Championing MSME Innovation and Growth

5 years, 600+ MSMEs recognized, 27,000+ nominations across 7 countries- celebrating real stories of resilience and impact. Bangalore, 21 May 2025: Tally Solutions Pvt

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PR

#MissionImPossible: Avaada Group Launches Impactful Climate Film Ahead of World Environment Day, Urging Collective Responsibility

Mumbai, 22 May 2025 – Ahead of World Environment Day on June 5, Avaada Group, India’s leading integrated clean energy company, has launched a

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PR

Britannia Joins Hands With World Chess Champion Gukesh Dommaraju For Britannia Milk Bikis

~Announces ‘Britannia Milk Bikis Smart Moves’, a Unique Virtual Chess Challenge for Young Thinkers with an incentive to play against Gukesh Dommaraju~ ~Launches

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