Sleepyhead Challenges Norms With ‘Straight Isn’t the Default’ Pride Campaign
This Pride Month, home and lifestyle brand Sleepyhead has taken a bold creative leap with its newest campaign titled ‘Straight Isn’t the Default.’
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Indian
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PR
From Big Screens to Quick Scrolls: Decoding Amazon’s Strategy of Two Individual Streaming Services in India
With Prime Video and Amazon MX player, Amazon serves stories across theatrical, binge-watching and the thumb-stopping content — providing both immersive at-home and
PR
Bessemer Venture Partners releases report on consumer trends in India
Report focuses on how e-commerce, content plays and consumer discernment will continue to fuel the rise of a $1 trillion dollar digital opportunity.
PR
Barco and Prasad Unveil India’s First HDR Projection Color Grading Facility
CHENNAI, India (May 30th, 2025) – Barco, the global leader in laser cinema, and Prasad Film Labs, a pioneer in media and entertainment, today unveiled India’s
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Malabar Gold & Diamonds Introduces ‘NUWA by Mine Diamonds’ with Kareena Kapoor Khan as Campaign Ambassador
Malabar Gold & Diamonds, one of the leading jewelry retailers globally, has recently unveiled its exquisite new collection—‘NUWA by Mine Diamonds’—and announced a
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Indian
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Tally’s #StartsWithOne Campaign: Celebrating the Spirit and Journey of MSMEs
In a world driven by startups and innovation, cTally, India’s leading business software company, has launched its inspiring #StartsWithOne campaign—an ode to the
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IGP Brings the Drama to Birthdays with Gangster-Themed Ad Under ‘Amazing Gifts, Samay Par’ Campaign
Gifting platform IGP has just flipped the script on traditional birthday ads. With its latest campaign under the tagline ‘Amazing Gifts, Samay Par’,
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Haldiram’s Unveils ‘Teej ki Meethi Lehar’ Campaign with Exclusive Ghewar & Feni Hampers
This festive season, Haldiram’s brings tradition to life with its new campaign, ‘Teej ki Meethi Lehar’, celebrating the vibrant spirit of Teej through
PR
The Future is AI: Revolutionising Market Research for Tomorrow’s Insights
26 June, 2025; Mumbai, India: The Market Research Society of India (MRSI) held a webinar on 25th June 2025 on the topic ‘The Future is AI:
PR
Envi Salons Expands Footprint with the Grand Opening of New Branch in Chandivali, Mumbai
National, June 2025 – Envi Salons, a trusted name in luxury beauty and wellness, has unveiled its latest address in Chandivali, Mumbai, marking
PR
College Vidya’s “Ek Se Badhkar Ek” Tunes into India’s Jingle Nostalgia to Simplify Online Education Choices
As brands drift from jingles, College Vidya turns up the volume on trust, clarity, and choice on World Music Day 2025 Noida, June
PR
Living the Bachelor Life? Well Zee Kannada’s Bharjari Bachelors comes to your rescue!
Bangalore, 25th June 2025: Zee Kannada has consistently maintained its position as Karnataka’s No.1 general entertainment channel, winning the hearts of viewers across
PR
Design POV 2025 – A Visionary Showcase Shaping the Future of Indian Design & Architecture
This June, the heart of Mumbai will beat to a new rhythm of design. Design POV, taking place from June 27–29, 2025, at the
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Indian
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DOMS Launches Heartwarming Student-Focused Campaign for INXON Pen, Celebrating Everyday Aspirations
In a world of competitive advertising, DOMS has chosen a different route—one that speaks to the heart. With the launch of its emotionally
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L&T Finance Ltd. launches AI-powered microsite for ‘Aapke Business Ka Game Changer’ Business Loan campaign
The campaign also features customer successes as inspiring testimonials Mumbai, June 24, 2025: L&T Finance Ltd. (LTF), one of the leading retail financiers
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Indian
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Spinny and Sachin Tendulkar Drive Trust Across India with ‘God Promise’ Transit and OOH Campaign
In a powerful blend of cultural insight and modern marketing, Spinny, India’s full-stack used car platform, has taken its ‘God Promise’ campaign nationwide
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Indian
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Budweiser Launches FIFA Club World Cup 2025 Campaign in India with a Celebration-First Strategy
In a bold move to deepen its ties with global football culture, Budweiser has officially launched its FIFA Club World Cup 2025 campaign
PR
Prime Video Announces Second Season of Reality Series The Traitors, Following Exceptional Debut
With fans across the country hooked, Prime Video India has set the second season of The Traitors in motion Collaborating with independent distributor All3Media International,
PR
Myntra’s latest M-Now campaign features Sumukhi Suresh, Vihaan Samat, Sakshi Shivdasani, and Ayesha Kanga in a race against fashion and beauty emergencies
Mumbai, 25 June 2025: Myntra has launched its latest campaign for M-Now. Conceptualised by DDB Mudra, the ad film features rising actor Vihaan Samat, actor
PR
How a viral reel became a real “I’m lovin’ it” moment
A viral reel of a husband crafting a hand-drawn McDonald’s fries box for his wife melted hearts online. McDonald’s seized the moment by
PR
IIGC launches IIGC PROTECT for Creators, with Trilegal as Legal knowledge Partner & United We Care as a Mental Health Partner
Mumbai/Delhi: 25th June, 2025: The Indian Influencer Governing Council (IIGC) has launched IIGC Protect, an initiative designed to support influencers by adding value through legal
PR
ENGYNE Records 300% Spike in Shorts & 125% in Summer Polo’s Sales as Vacation Season Heats Up
Urban metros lead the charge as heatwaves, travel plans, comfort clothing and lifestyle shifts drive explosive growth in summer essentials New Delhi, 24th June 2025: ENGYNE,
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Conrad Pune is bringing sprinkled, bursting sweetness, Freshly Made Donuts at Coriander Kitchen
~ Join us for the celebration of sweetness and smiles from June 20 to July 6, 2025, at Coriander Kitchen ~ 20th June
PR
“It really did feel like a little family by the end of it, ” Anjali Sivaraman on her delightful experience with the cast of Gamerlog, streaming on Amazon MX Player
Mumbai, India- 24th June, 2025: Amazon MX Player – Amazon’s free video streaming service, dive into the dynamic universe of e-sports with their latest
PR
Prime Video Unveils a Blockbuster Line-up for Prime Day 2025 With 17 Indian and International Series and Movies Across Multiple Languages
Prime members in India can enjoy the latest and most-anticipated Indian and global movies and series in the lead-up to Prime Day 2025
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“How everything, the skyline, the streets, even the mood of the city, becomes part of the narrative,” Anud Singh Dhaka on how the locations added depth to his character Chaitanya in Lafangey, streaming on Amazon MX Player!
Mumbai, India- 25 June, 2025: Amazon MX Player – Amazon’s free streaming platform delivers yet another heartwarming narrative with its youth-centric drama, Lafangey: Sapne, Dosti,
PR
Former President Ram Nath Kovind to Inaugurate National Conference of CA Students 2025 in Kolkata
Kolkata, 24th June, 2025: The Eastern India Chartered Accountants Students’ Association (EICASA), jointly with the Eastern India Regional Council (EIRC), is set to host
PR
Revaa Launches Hip Huggers & Sleep Shorts; Eyes 750,000 Users and 25–30% Annual Growth
Targeting 750,000 new users and 2X sales growth, Revaa expands into period activewear with Hip Huggers and Sleep Shorts — Boy Shorts and
PR
Revaa Launches Hip Huggers & Sleep Shorts; Eyes 750,000 Users and 25–30% Annual Growth
Targeting 750,000 new users and 2X sales growth, Revaa expands into period activewear with Hip Huggers and Sleep Shorts — Boy Shorts and
PR
VCT Pacific Stage 2: Music Anthem and Ticket Sales Coming Soon!
Read on to find out who we’re working with on our anthem and how to get tickets After an explosive Stage 1 and
PR
L&T Finance Ltd. launches AI-powered microsite for ‘Aapke Business Ka Game Changer’ Business Loan campaign
The campaign also features customer successes as inspiring testimonials Mumbai, June 24, 2025: L&T Finance Ltd. (LTF), one of the leading retail financiers in
PR
Go Healthy with Taiwan 2025” Global Call for Proposals
To enhance Taiwan’s global visibility in the health industry and promote international cooperation with local implementation, the International Trade Administration (TITA) under the
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Updates
Oben Electric Secures ₹100 Crore in Series A Funding: A Spark That Signals India’s EV Future
In a market racing toward sustainable mobility, Oben Electric has just shifted into a higher gear. The Bengaluru-based EV startup has successfully raised
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Nikhil Kamath Bets on the Future of Ideas: Invests in Creative Agency One Hand Clap
In a bold move that blurs the line between capital and creativity, Nikhil Kamath, co-founder of Zerodha and one of India’s most unconventional
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Royal Stag Barrel Select Shorts Unveils ‘For the Select Ones’ Campaign Featuring Rajkummar Rao and Patralekha
In an era saturated with fast content and fleeting fame, Royal Stag Barrel Select Large Short Films has chosen a different path—one carved
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Indian
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Marico Launches Bold New Digital Campaign for Kaya: ‘Science That Sets You Free’
In a powerful reimagining of modern skincare, Marico has unveiled a new digital-first campaign for Kaya, titled ‘Science That Sets You Free’. The
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Indian
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Asian Paints Unveils Apcolite All Protek with Advanced Lotus Effect Technology
Asian Paints, a titan in the Indian paint industry, has once again raised the bar in innovation and home aesthetics with the launch
PR
CLEAR Steps into E-Commerce & Quick Commerce
Now Available on Amazon, Swiggy Instamart, Blinkit, Zepto, Big Basket & Flipkart Minutes, customers can now instantly access CLEAR Premium Water at the
PR
LEAPS AND BOUNDS Book Launch Celebrates Women’s Courage and the Power of Pursuing Passion
Kolkata, 20th June, 2025: The much-anticipated book “LEAPS AND BOUNDS: Inspiring Stories of Women Who Took the Leap” by Anuradha Kapoor was officially launched,
PR
A Day of balance and breath: Yoga Day at Infiniti Mall, Malad
Mumbai, 19th June 2025: Infiniti Mall, Malad, Mumbai’s go-to destination for shopping, leisure, and wellness is set to host a rejuvenating celebration of International
PR
Pan-India vision taking shape: 3 new hubs lift Pristyn Care to 8 hospitals, extending 24×7 cashless care beyond NCR
Digitally Integrated, Patient-First Hospitals Set New Benchmarks in Secondary Care Across Gurgaon, Hyderabad, and Kochi New Delhi, 20 June 2025 — With a vision
PR
Libas and Zepto’s billboard chemistry is turning heads in Mumbai
These billboards have been strategically placed in high-traffic areas, garnering passengers’ attention 20th June 2025, New Delhi: The streets of Mumbai are heating up,
PR
Fixderma Unveils New Logo to Mark Acne Awareness Month, Amplifies Awareness Through #WeFixYourSkin Campaign
Delhi, June 19, 2025 — In a strong commitment to skin health and concern-led care, Fixderma, India’s leading dermat-backed skincare brand, has unveiled a refreshed
PR
Wazir x Jeona Sandhu Collaborate on a High-Energy Punjabi Anthem “PB1”
~The song is part of Hyundai Spotlight Season 3 — a platform by Hyundai Motor India Limited and Universal Music India for Brands~
PR
Fix My Curls Continues to Headline the Curl Care Revolution in India with an All-New Look
A bold new identity, an elevated experience, and an unapologetic celebration of textured hair, Fix My Curls unveils its rebrand for a new generation
PR
Kryolan Expands Its Retail Footprint With 3rd Store In Mumbai, Marking 20 Years in India and 80 Years Globally
Mumbai, 20th June 2025 – Kryolan, the global leader in professional make-up, has announced the opening of its third store in Mumbai, located
PR
Ultimate Kho Kho Season 3 Gets Bigger & Bolder with Global Expansion; Action Begins November 29
New Delhi, June 20, 2025: After two action-packed seasons that redefined the landscape for Kho Kho, Ultimate Kho Kho (UKK) returns with its biggest
PR
Zone Syrups Introduces Three Game-Changing Flavours, Reflecting India’s Changing Palate
New Delhi, India –20th June 2025 : Zone, India’s rapidly growing premium beverage solution brand, has introduced three new disruptor flavours, Lavender, Bubblegum,
Creator Dissect
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Cannes Lions 2025 Day 3: India Shines Bright with Four Gold Triumphs
India’s creative brilliance took center stage on Day 3 at Cannes Lions 2025, where Indian agencies landed an impressive four Gold Lions, in addition
Creator Dissect
Creator Economy
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Cannes Lions 2025: Neal Mohan on AI, Creators, and the Next Era of YouTube Innovation
When Neal Mohan stepped onto the main stage at Cannes Lions 2025, it wasn’t just a celebration of YouTube’s 20-year journey—it was a