‘Tier 1’ College graduate rejects CEO’s Rs 10k startup internship, sparks viral debate
The CEO published an open letter to clarify the situation. A viral exchange between a startup founder and a college student has sparked
Digital Media
News
Digital Media
News
X Launches New Labels for Parody and Fan Accounts
X (formerly Twitter) has announced the launch of new labels for parody and fan accounts to provide clearer identification to users. These accounts
Campaign
Indian
Federal Bank’s #RishtaBhiPakkaFutureBhiPakka Campaign: A New Take on Weddings and Financial Security
Marriage in India is a grand celebration of culture, tradition, and lifelong commitments. Federal Bank’s latest campaign, #RishtaBhiPakkaFutureBhiPakka, adds another dimension to these
Campaign
Indian
Aditya Birla Sun Life Insurance Inspires Retirement Planning with Captivating 3D Anamorphic Ad
Aditya Birla Sun Life Insurance (ABSLI), a leading name in life insurance, has introduced a groundbreaking 3D anamorphic advertisement as part of its
Campaign
Indian
HDFC Life’s New Campaign Highlights the Urgency of Early Retirement Planning
As India experiences a growing elderly population and increasing life expectancy, HDFC Life has launched a compelling campaign emphasizing the importance of timely
PR
Infinx Appoints Ninad Chavda as New Chief Financial Officer
Infinx, a trusted provider of AI-powered solutions for patient access and revenue cycle management, is pleased to announce the appointment of Ninad Chavda
Campaign
Indian
Oktobuzz and Vithoba Healthcare Spread Smiles with #SmileKaraDe Campaign
Mumbai-based digital agency Oktobuzz partnered with Vithoba Healthcare to launch a vibrant campaign, #SmileKaraDe, to celebrate World Smile Day in style. Designed to
Latest
Marketing
News
Uber Brings Water Transport Service to India with Shikara Service on Dal Lake
Ride-hailing app Uber has launched its first water transport service in India, keeping up with its promise to provide mobility to the masses.
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Marketing
News
Dolly Chaiwala Bags Prestigious Dadasaheb Phalke Award as World Internet Sensation
In a proud moment for Nagpur, Dolly Chaiwala, a name that has become synonymous with creativity and charm, is all set to be
PR
Horlicks Women’s Plus and Apollo Diagnostics Co-Partner to Address Women’s Bone Health in India
~ Women can avail Vitamin D tests at affordable rates across all Apollo Diagnostics centres in India as part of the #StandStrong initiative
PR
Tata Consumer Products Re-appoints Wavemaker as Its Media Agency Partner
Bangalore, 2nd December 2024: Tata Consumer Products, a premier FMCG company, is pleased to announce the re-appointment of Wavemaker as its media agency
PR
Delhi User’s Viral Request for Extra Onions on Swiggy Prompts a Sweet Surprise from Swiggy Instamart
Responding to a Delhi man’s viral request asking a restaurant for extra onions via Swiggy, Swiggy Co-founder and CGO, Phani Kishan took to
Digital Media
Latest
News
Miss Malini: Bollywood and Blogging with India’s OG Influencer
Miss Malini was the OG influencer of India. Beginning her career as a radio jockey at Radio One, she rose to fame in 2008
Digital Media
News
‘Death Clock’: This new AI-powered clock can ‘predict’ when you die
An artificial intelligence (AI) powered ‘Death Clock’ has captured the attention of thousands of users around the world by predicting their life expectancy
Advertising
‘No need to pay…’ Zomato roasts CEO Deepinder Goyal’s ‘Chief of Staff’ job listing in a new ad
Zomato has capitalized on the recent controversy surrounding its CEO Deepinder Goyal’s ‘Chief of Staff’ job posting. The food delivery platform has published
Creator Dissect
Creator News
Uorfi Javed is selling her viral 3D butterfly dress for Rs 3.66 crores!
Internet personality Uorfi Javed, who is known for her bold and unique fashion choices, has made an unexpected announcement: the sale of one
PR
Blue Tribe Foods Introduces Next-Gen Plant-Based Chicken Nuggets – Half Price, More Protein, Unbeatable Taste!
Mumbai, 30th November, 2024 —Blue Tribe Foods is rewriting the rules of plant-based eating with its all-new chicken nuggets, redefining what’s possible in sustainable
Campaign
Indian
Hockey India League’s “Hockey Ka Jashn” Campaign: A Nationwide Celebration of the Game
The excitement is building as the Hockey India League (HIL) gears up for its grand return with the 2024-25 season, kicking off on
Campaign
Indian
Sebamed’s ‘Project Skin Deep’ Celebrates Beauty Through Science
Sebamed, a global leader in skincare, has launched its latest campaign, Project Skin Deep, redefining the standards of beauty marketing by focusing on
Startup
Updates
Zomato’s Hyperpure Introduces Express Delivery Service with 4-Hour Turnaround
In response to the growing demand for faster deliveries in the B2B segment, Zomato’s Hyperpure has unveiled a new “Express” delivery service. This
Startup
Updates
ALT Mobility Secures $10 Million in Series A Funding to Propel Commercial EV Leasing Growth
ALT Mobility, a Delhi-based startup revolutionizing the commercial electric vehicle (EV) leasing space, has successfully raised $10 million in its Series A funding
Digital Media
News
Australia Sets Global Precedent with Landmark Ban on Social Media for Under-16s
In a groundbreaking move that has sparked widespread attention, Australia has enacted a new law prohibiting children under 16 from accessing social media
Campaign
Indian
Dino Morea Stars in Bisleri Vedica’s “The Journey Home” Film, Celebrating Himalayan Purity
Bisleri International has unveiled a visually captivating and deeply moving film titled “Vedica: The Journey Home”, highlighting the pure and untouched origins of
Campaign
Indian
ECE Elevators by Birla Group Introduces a Fresh Campaign with Four Short Films
ECE Elevators, part of the esteemed Birla Group, has rolled out a dynamic new advertising campaign comprising four creative short films. These films
PR
DS Group Leads the Way in Environmental Innovation with India’s First Outdoor Liquid Tree
Delhi, India, November 28, 2024: In a pioneering effort to advance urban sustainability, the Dharampal Satyapal Group (DS Group), a prominent FMCG conglomerate,
PR
Motley Imagines a Bold New KIDZEE with Fresh, Hip-Hop-Inspired Jingle
Mumbai, 28/11/24: Motley, a young and unboring creative agency, has redefined the positioning of KIDZEE, India’s leading preschool chain, with a brand-new, hip-hop-inspired
PR
The Ministry of Culture signs a cooperation agreement with The King’s Foundation to participate in the Year of Handicrafts 2025
Riyadh, 28th November 2024 – In the presence of Prince Bader bin Abdullah bin Farhan, Minister of Culture, the Kingdom of Saudi Arabia’s
PR
Experience the Legacy of Fashion with Jayesh & Kaajal Shah’s Latest Collection “Kahaani”
Jayesh & Kaajal Shah, lauded for their perfect blend of tradition and modernity in luxury fashion, have unveiled their latest collection, “Kahaani.” Inspired
Campaign
Indian
Isharya’s ‘Make It Shine’ Campaign Redefines Indian Jewellery with Versatility and Charm
Isharya, a prominent name in the Indian jewellery industry, has unveiled its latest campaign, ‘Make It Shine’, a celebration of individuality and versatility
Campaign
Indian
Cheil India and TV Today Introduce #WatchOverYourHealth Campaign to Revolutionize Wellness in Newsrooms
In a creative move to tackle the increasing prevalence of lifestyle-induced heart conditions and diabetes, Cheil India has teamed up with Samsung and
Startup
Updates
Candytoy Corporate Raises ₹110 Crore in Series A Funding to Fuel Global Expansion
Indore-based Candytoy Corporate (CTC), a leading manufacturer of plastic promotional toys and confectionery, has successfully secured ₹110 crore in its Series A funding
Startup
Updates
True Diamond Secures $1M Seed Funding to Expand Lab-Grown Diamond Business
True Diamond, an innovative startup in the lab-grown diamond sector, has raised $1 million in seed funding. Titan Capital led the round, with
Startup
Updates
Elchemy Raises $5.6M to Revolutionize Cross-Border Specialty Chemical Distribution
Mumbai-based cross-border specialty chemical distribution platform Elchemy has successfully secured $5.6 million (approximately ₹47 crore) in its latest funding round. The round was
Startup
Updates
Ukhi Secures $1.2M in Pre-Seed Funding to Revolutionize Sustainable Packaging
Ukhi, an emerging leader in biomaterials, has raised $1.2 million in its pre-seed funding round, marking a significant milestone in its mission to
Startup
Updates
PlayAI Secures $21M Seed Funding to Transform Voice AI Interaction
PlayAI, a company born from a humble text-to-speech Chrome extension in 2016, is now at the forefront of revolutionizing how humans and machines
PR
Yu Foods launches new range of Juices and Ramen with Swiggy Instamart
Swiggy Instamart COO Sairam Krishnamurthy launches the new product range. Mumbai, November 27, 2024: Swiggy Instamart, India’s leading on-demand quick commerce platform, partnered
PR
Publicis India unveils heartwarming “Thank You TV” campaign for ZEE TV
India – November 27, 2024 – Publicis India, part of Publicis Groupe, has unveiled a new captivating TVC in celebration of World TV
PR
Yug Italiya Makes His Debut as a Star in “Dead Dead Full Dead” by Saadho Motion Pictures
In an exciting turn of events in the Indian film industry, newcomer Yug Italiya is set to make his mark as a debut
PR
Comviva appoints Raja Mansukhani to accelerate growth and transformation
Comviva, a global leader in digital transformation solutions, specializing in customer experience management, data monetization, and mobile financial services, today announced the appointment
PR
H&M strengthens its presence with new store launches in Dehradun and Surat
Surat, 27 November 2024: H&M India, an international fashion retailer known for quality and style at the best price in a sustainable way,
PR
Oktobuzz makes the internet smile with its #SmileKaraDe Campaign for Vithoba Healthcare
Mumbai, November 27, 2024: Mumbai-based brand and digital solutions agency Oktobuzz recently executed a digital campaign for Vithoba Healthcare on the occasion of
Digital Media
News
Instagram rolls out live location sharing feature like WhatsApp: Here’s How it Works
In an exciting new update, Instagram will be rolling out locating sharing feature in DMs which will allow users to share their live location
PR
Publicis India unveils heartwarming “Thank You TV” campaign for ZEE TV
India – November 27, 2024 – Publicis India, part of Publicis Groupe, has unveiled a new captivating TVC in celebration of World TV
Digital Media
News
What is the ‘Winter Arc’ Challenge: Is TikTok’s New Viral Trend Truly Helpful?
Have you ever made a New Year’s resolution for yourself, only to abandon it within a few days into the new year? Daydreaming
Advertising
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News
Billboards and Bromance: Zepto and Shaadi.com’s banter draws in other brands
What happens when quick commerce and matchmaking collide? OOH advertising has taken an exciting new turn with a budding bromance between two industry
Creator Dissect
Creator News
Anmol Dua collaborates with Maybelline and Joy Skincare this Winter Season
Content creator Anmol Dua has collaborated with cosmetic’s brand Maybelline to promote their tattoo liners just in time for the winter season. “If
Campaign
Indian
Rupee112’s ‘A Step Towards Financial Freedom’: Empowering Dreams with Accessible Short-Term Loans
Rupee112, a leading digital lending platform, has unveiled its latest campaign, ‘A Step Towards Financial Freedom’, designed to spotlight the transformative potential of
Campaign
Indian
Plum Unveils Niacinamide Range with ‘Chemistry That’s Just Bright’ Campaign
Plum, the trailblazing vegan beauty brand, has introduced its new Niacinamide range through an exciting campaign titled ‘Chemistry That’s Just Bright.’ This campaign
Campaign
Indian
IGP’s ‘Amazing Gifts, Samay Par’ Campaign: Celebrating Anniversaries with Timely Thoughtfulness
International gifting platform IGP has launched its latest campaign, ‘Amazing Gifts, Samay Par’, which seeks to deepen emotional connections through the art of
Campaign
Indian
Vi’s ‘Be Someone’s We’ Campaign: Strengthening Connections Across India
Telecom giant Vi is redefining connectivity with its latest milestone and campaign, ‘Be Someone’s We.’ This initiative emphasizes fostering meaningful connections from any