Former Lintas and Paytm Insider Execs Launch Buzzlab – A Content-Led Growth Firm
Mumbai, 1st October 2024: Sushant Sadamate & Sindhu Biswal, two seasoned professionals with a proven track record in scaling startups and leading brands,
PR
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Indian
Shahanpan Dega Deva Campaign Highlights Collective Action for Pollution Reduction: MPCB Chairman Siddhesh Ramdas Kadam
The ‘Shahanpan Dega Deva’ campaign, spearheaded by Siddhesh Ramdas Kadam, Chairman of the Maharashtra Pollution Control Board (MPCB), is making waves in promoting
Campaign
Indian
Dream11’s ‘Poora Fan Bano’ Campaign Encourages Equal Support for Women’s Cricket Ahead of the 2024 T20 World Cup
Dream11, one of the largest fantasy sports platforms with over 220 million users, has launched its latest campaign titled “Poora Fan Bano” to
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Indian
LS Digital and HDFC Life Join Hands to Launch ‘The Missing Beat’ Campaign Ahead of World Heart Day, Promoting CPR Awareness
In a move to spotlight the importance of Cardiopulmonary Resuscitation (CPR) and its life-saving potential, LS Digital, a leading Digital Business Transformation (DBT)
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Indian
P.D. Hinduja Hospital’s ‘Unmute Your Heart’ Campaign Sheds Light on Lifestyle’s Role in Heart Health
India is witnessing a disturbing surge in cardiovascular diseases (CVD), which have emerged as a leading cause of death across the nation. Responding
PR
Casio India and Sportz Village Foundation join hands to kick off the ‘Sports for Change’ Initiative to Support & Empower Underprivileged Children in Delhi NCR
Program launched across 20 Government schools in Noida emphasizes Casio’s Commitment to Social Impact Delhi NCR, 30th September 2024 – Casio India Co.
PR
Milaap Launches Volunteering Program, “Together For Good” In Partnership With Leading NGOs For Daan Utsav
A unique opportunity to give back during India’s ‘Festival of Giving’ Bangalore, 30th September, 2024: Milaap, India’s largest crowdfunding platform, is proud to
PR
SUGAR POP launches the “Colour Sahi, Transfer Nahi” campaign with Kriti Sanon; celebrates four years of remarkable growth
National, 27 September 2024: SUGAR POP, a part of the SUGAR family of beauty brands and widely popular for its range of high-quality
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KYLIE JENNER INTRODUCES HER DEBUT FRAGRANCE IN INDIA: COSMIC KYLIE JENNER
Following a successful launch in India in April 2024, Kylie Cosmetics continues to expand into new categories with the launch of the brand’s
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Agilus Diagnostics welcomes Anil Kapoor as Brand Ambassador
30th September 2024, Mumbai/Gurugram: Agilus Diagnostics Ltd., India’s largest diagnostic company, proudly announces the appointment of celebrated superstar actor Anil Kapoor as the
PR
Aristocrat Media Hosts 3rd Edition of Healthcare and Wellness Innovation Conclave at MIT World Peace University, Pune
Mumbai : The 3rd Edition of the Healthcare Innovation Conclave was a grand success, bringing together healthcare professionals, innovators, and thought leaders to
PR
The Advertising Club re-elects Rana Barua as President for the second term
Mumbai, September 30, 2024: Advertising, Marketing and Media industry’s apex body – The Advertising Club has announced the Managing Committee for the current
PR
DigiChefs shines at AdTech Today EMERGE 2024 Awards
Mumbai, 27th September, 2024: DigiChefs, a leading digital marketing agency in Mumbai, has strengthened its industry reputation by winning 2 prestigious awards at
Startup
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Nurix AI Secures $27.5 Million in Funding Led by Accel and General Catalyst
Nurix AI, founded by serial entrepreneur Mukesh Bansal, has successfully raised $27.5 million in funding, a round co-led by renowned venture capital firms
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Indian
Mortein’s ‘Bacche Bacche Ko Pataa Hai’ Campaign Highlights 2-in-1 Spray for Mosquitoes and Cockroaches
Mortein, a trusted name in pest control, has launched its latest campaign titled ‘Bacche Bacche Ko Pataa Hai’ to raise awareness about its
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Indian
ESAF Small Finance Bank Celebrates Milestone with ‘Clap of Joy’ Campaign
ESAF Small Finance Bank, a forward-thinking financial institution, recently launched its ‘Clap of Joy’ campaign to mark its anniversary. The campaign, designed to
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Indian
Hero Cycles Teams Up with Wieden+Kennedy India for the ‘Cycle Hero Hai’ Campaign: Reimagining Cycling as a Lifestyle
In an exciting new collaboration, Hero Cycles has partnered with Wieden+Kennedy (W+K) India to launch the ‘Cycle Hero Hai’ campaign, aimed at reviving
PR
Go Nuts, a healthy snacking brand, Expands Global Footprint with Strategic Exports to Maldives and International Airlines
India, 2024:- Go Nuts, India’s leading premium nut and healthy snack brand, announces its latest expansion into the Maldives and partnerships with international airlines.
Startup
Updates
ORIGHT Raises $1 Million Seed Funding to Revolutionize Dairy Supply Chain with IoT and Blockchain Technology
Dairy-tech startup ORIGHT has successfully secured $1 million in seed funding, with Aeravti Ventures leading the investment round. This Gurugram-based company, which had
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Indian
ITC’s Candyman Enters the Sour Candy Market with Exciting New Launch – Candyman Sourzzz
ITC Candyman is shaking up the confectionery scene with the introduction of its latest product, Candyman Sourzzz, a zesty new addition to the
PR
JioCinema Premium drives engagement for The Penguin by bringing the Purple Maserati to India
~ Weekly episode drops on Monday at 6:30 am exclusively on JioCinema Premium ~ Link to the video: https://www.instagram.com/reel/DAaK9HmvtdM/?igsh=ZGViZWVsNHoxMnI0 National, 27th September 2024:
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Parachute Advansed Ayurvedic launches new TVC #RecommendedbyRealSufferers
~ Powered by 100% Coconut and 25 Ayurvedic Herbs, the brand drives efficacy & trust through genuine recommendations from real hair fall sufferers
PR
Skechers Announces the Fifth Edition of Mumbai Walkathon
Mumbai, 27th September, 2024 – Skechers, The Comfort Technology Company®, a leading American performance and lifestyle footwear brand, is set to host the
PR
Capacit’e Infraprojects Unveils Revamped Website for a Seamless User Experience
Mumbai, India – September 27, 2024 – Capacit’e Infraprojects, a leader in high-end residential, commercial, and institutional construction projects, is excited to announce
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Indian
Nat Habit Launches Its First-Ever Campaign to Accelerate Growth Towards Rs. 300 Crore Milestone
Nat Habit, the fast-growing, digital-first brand renowned for its 100% natural skin and hair care solutions, has unveiled its first-ever brand campaign, titled
Digital Media
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Roshan Abbas Discusses the Future of Digital Storytelling on Aleena Dissects
In a recent episode of Aleena Dissects The Content Game, popular media personality Roshan Abbas joined Social Media Dissect Founder and CEO Aleena
PR
The Influence Exchange Confex & Awards 2.0 Series Concludes with Resounding Success in Dubai
Mumbai: The Influence Exchange Confex & Awards 2.0 Series, held at the Hyatt Regency Dubai Creek Heights, concluded with overwhelming success. Bringing together
PR
Casio brings its latest drops from G-SHOCK at India’s First-Ever Anime & Exhibition Fusion – Mela! Mela! Anime Japan!!
The much-hyped limited-edition G-SHOCK Manga series will be re-stocked exclusively for this festival, scheduled on 28 – 29 September at Pacific Mall, Tagore
PR
pepe Jeans unveils “Very Pepe” with Kriti Sanon as their Global Brand Ambassador: A Bold Campaign Celebrating London Cool and Eclectic Style
Mumbai, 23rd September 2024: Pepe Jeans London proudly introduces “VERY PEPE,” the new Autumn/Winter collection campaign featuring Actor, Producer and Entrepreneur
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Just Herbs Unveils its Brand Campaign Celebrating Timeless Beauty with Zeenat Aman and Rakul Preet Singh
~ Stepping up its commitment to growth, innovation and natural beauty ~ ~ Rolls-out a nationwide campaign with communication across new-age media ~
PR
DR.JART+ ARRIVES IN INDIA- BRINGING SKINCARE INNOVATION FROM KOREA
26th September, 2024: A powerful brand from Estee Lauder Companies was created in 2005 by an architect and a cutting-edge dermatologist. Inspired by art, they wanted to create the first Active Derm skincare brand in Korea that didn’t require a doctor’s visit. Fueled
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Shanaya Kapoor Stuns as a Bride with Charlotte Tilbury and Nykaa – Two Show-Stopping Looks Revealed
~From the aisle to the after-party, these show-stopping bridal looks redefine bridal beauty~ 26 September 2024: Step into the spotlight of bridal beauty
PR
super.money Introduces ‘SUMO’ – An AI Influencer Championing UPI
Bengaluru – September 26, 2024: super.money, a new fintech app backed by Flipkart, has introduced its brand influencer, ‘SUMO,’ as part of its
PR
Barbie launches its latest ‘You Can Be Anything’ Campaign in India with Cricket Maestro Harmanpreet Kaur
Mattel Inc.’s Barbie® brand celebrates its 65th anniversary by announcing Harmanpreet Kaur as a Barbie role model with an aim to inspire young
PR
Kusha Kapila Debuts On The IMDb ‘Popular Indian Celebrities’ List, Joins the Likes of Shah Rukh Khan, Kareena Kapoor, Deepika Padukone and More
Kusha Kapila, an actor rising from her journey as a content creator, has made it to the prestigious IMDB ‘Popular Indian Celebrities’ list,
Creator Dissect
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Super.money Collaborates with Ankush Bahuguna and Introduces AI Influencer SUMO in a Quirky Campaign
In an exciting twist for digital finance, super.money, a Flipkart-backed fintech app, has teamed up with social media influencer Ankush Bahuguna and introduced
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Indian
Entourage Films and ITC Limited Craft a Heartwarming Yippee Noodles Campaign
Entourage Films, in collaboration with ITC Limited, has brought to life a heartwarming campaign for Yippee Noodles. Directed by the talented Sharat Katariya,
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Indian
“Marico Unveils Festive Campaign ‘Pujo Ready with Nihar’ Celebrating Durga Puja Beauty Rituals”
Marico Limited has unveiled its latest festive campaign for Nihar Naturals, titled “Pujo Ready with Nihar,” celebrating the spirit of Durga Puja. This
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Indian
Narayana Health Launches “Apno Ki Fikr” Campaign to Emphasize Comprehensive Care for Loved Ones
Narayana Health, a leading name in the healthcare sector, has introduced its latest campaign, “Apno Ki Fikr,” which highlights the importance of caring
PR
A Shopping list That Ends Generations of Taboo, Stayfree Highlights the Importance of Healthy Period conversations with young boys
Mumbai, 23rd September 2024: This Daughter’s Day, Stayfree®, one of India’s leading menstrual hygiene brands launched its latest digital campaign which highlights the
PR
Tata Tea Gold celebrates Durga Pujo by bringing alive the craftsmanship of Kumartuli
National, September 25, 2024: As the heart of Bengal beats in harmony with the vibrant rhythms of Durga Pujo, Tata Tea Gold, West
PR
Groyyo appoints senior veterans in leadership roles of Chief Business Officer and VP Commercial
The company is impacting manufacturing output for SMEs across Asia through technology and a solid leadership team. Gurugram, September 25th, 2024: Groyyo, Asia’s leading
PR
Alpino’s Bold #KhaaneWaaleOats Campaign with Shilpa Shetty Humorously Challenges the Existing Oats Industry
India, 2024 Alpinos, a health-focused brand known for its innovative and nutritious food products, has launched its latest campaign, #KhaaneWaaleOats, with Shilpa Shetty as the face
PR
U.S. Polo Assn. Joins Zepto’s Quick-Commerce Revolution, Expanding Fashion and Apparel Offering
Mumbai, 24th September 2024 — In a landmark move that marks the next phase of the quick-commerce revolution, U.S. Polo Assn. (USPA), the
PR
SKECHERS NAMED OFFICIAL KIT PARTNER OF MOHUN BAGAN SUPER GIANT
Players on the Celebrated Football Club to Compete in Skechers-Branded Apparel Mumbai, 24th September, 2024 – Skechers, The Comfort Technology Company®, and a
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Indian
Aditya Birla Health Insurance Unveils #LetsFaceIt Campaign to Promote Heart Health Awareness
Aditya Birla Health Insurance Co. Limited (ABHICL), a key player in India’s health insurance sector under Aditya Birla Capital, has launched the #LetsFaceIt
Digital Media
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Travel Influencer Tanya Khanijow Reveals Secrets to Getting Paid to Travel on “Aleena Dissects”
Ever wondered how travel influencers like Tanya Khanijow turn their globetrotting escapades into a full-time profession? The answer might surprise you! In the
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Indian
Pepperfry’s Diwali Campaign Urges Shoppers to Beat the Last-Minute Rush
As the festive season approaches, Pepperfry, a leading e-commerce platform for furniture and home décor, has rolled out its latest Diwali campaign, ‘Why
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Indian
Viacom18 Unveils “The Neighbour’s Plea” Campaign for India vs Bangladesh Test Series
Viacom18 has rolled out an exciting new campaign film titled “The Neighbour’s Plea” for the highly anticipated two-Test match series between India and
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Indian
Lenskart Launches TV Campaign for New “Unbreakables” Collection, Designed for Active Kids
Lenskart has introduced its latest eyewear range, “Unbreakables,” through a fun and engaging TV commercial aimed at promoting the collection’s durability and kid-friendly
