Diljit Dosanjh’s manager Sonali Singh makes history as the first Indian artist manager to win Global Manager of the Year.
Awarded by this prestigious honor by Billboard, it is a testament to her exceptional work at managing and elevating the popular Punjabi superstar and several other artists. In particular, she has been with Diljit Dosanjh every step of the way, from management to business, A&R to tour managing. The two of them made history this year with Dosanjh’s Dil-Luminati tour, which became the largest North American tour from a Punjabi artist. It opened and closed with stadium shows in Vancouver and Toronto, with the former becoming the biggest-ever Punjabi concert outside India,
Sonali Singh’s commitment to success and determination to dream big has resulted in her own international recognition.
Taking to social media, Sonali Singh thanked Billboard for the distinction: “I am truly grateful for this incredible recognition, beyond anything I could have imagined. It feels surreal to receive such a prestigious honor.”
She also took the time to pay a tribute to Diljit Dosanjh: “None of this would have been possible without my best friend and incredible human, @diljitdosanjh. Being a global manager is only possible because I had the privilege of working alongside a global artist of the decade. As I always say, everything I could do, is because of you! Thank you for putting your trust in me.”
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Sonali Singh’s award has garnered congratulations from a host of prominent personalities in the media and marketing world, including Pritish Narula, Raja Kumari, Haroon Rashid and Tarannum Thind.
She has also received praise from her 126k followers.
“Congratulations!!!! Very much deserved, your hard-work and drive is inspirational!!” a user wrote.
“How wonderful!!! Although Diljit is a spectacular versatile artist, you are the one who put him out there for the world to see!!!! Now if you can just get him to speak more English, more non-Indians in the US, like myself..lol.. can enjoy his talents. I was introduced by Indian friends to your amazing culture 20 years ago that has now switched from Bollywood to Punjabi entertainment due to Diljit…” another detailed.
