Canada/New Delhi, 25th November 2024- Clarity Communication, one of India’s largest integrated PR & marketing agencies, proudly announces its expansion into Canada.
This strategic move positions Clarity to support Canadian and North American brands by leveraging globally resonant narratives to expand market reach and drive international growth. With a seasoned team and a client-centric, results-driven approach, Clarity is set to redefine PR strategies for brands seeking sustainable expansion in a globalized market.
As brands increasingly look to extend their presence internationally, the global PR market is projected to reach $116.4 billion by 2025, with a compound annual growth rate (CAGR) of 6.7%. This growth reflects the demand for strategic brand-building efforts and cross-border narratives. Canada’s PR market, in particular, is experiencing similar trends, presenting a substantial Total Addressable Market (TAM) for firms offering integrated communication strategies. As Canadian brands strive for greater global recognition, Clarity Communication is poised to help them craft compelling, localized campaigns that resonate on a global stage.
Sowmya Iyer, Founder & CEO of Clarity Communication, shared, “We are thrilled to expand into Canada, where the demand for strategic and impactful communication solutions continues to rise. Our success in India has given us the confidence to help brands navigate dynamic markets, and we look forward to leveraging our expertise to support Canadian businesses as they build their stories internationally.”
Anirudh Das, Head of International Operations at Clarity, added, “This expansion is a critical step in our mission to empower brands globally. With Canada’s thriving economy and growing demand for international PR expertise, Clarity is ready to deliver strategies that resonate across borders, fostering long-term, meaningful connections for brands seeking global reach.”
Tanya Sharma, Global Marketing Head, highlighted, “Canada’s strong economy and increasing demand for global connections present a unique opportunity for us to introduce Clarity’s integrated PR solutions. We are excited to support Canadian brands in enhancing their narratives and engaging audiences across multiple markets.”
Clarity Communication brings a wealth of experience in delivering high-impact PR strategies across various industries, including technology, real estate, electric transportation, and healthcare. This expansion reinforces the agency’s commitment to adapting to the evolving needs of global PR, with a focus on digital, content-driven, and data-backed engagement strategies.