The new Indian spy series topped the charts as most viewed show globally this weekend streaming in 200 countries worldwide and trending Top 10 in almost 150 countries, including US, UK, France, Italy, Australia, Canada, Brazil, UAE, and many more
The series trended Number 1 in India and in over 30 countries worldwide on launch day.
Mumbai, India—November 13, 2024— Prime Video has revealed that the Indian Original spy series Citadel: Honey Bunny, born from the world of Citadel, was the most watched series on Prime Video worldwide in its launch weekend. sThe Indian series directed by Raj & DK (Raj Nidimoru and Krishna DK) and starring Varun Dhawan and Samantha, has drawn in huge global audiences, streamed in 200 countries worldwide. The series was in the Top 10 in almost 150 countries, including US, UK, France, Italy, Australia, Canada, Brazil, and UAE, proving the trend that consumers are continuing to enjoy non-English language content. It was also Number 1 in the Prime Video charts in India and in over 30 countries worldwide on launch day.
“The success of Citadel: Honey Bunny shows that our non-English language International Originals continue to find fans globally through Prime Video’s huge worldwide audience,” said James Farrell, VP International Originals, Prime Video & Amazon MGM Studios.
“Citadel: Honey Bunny’s success is another example of Indian content increasingly being appreciated by audiences worldwide,” said Nikhil Madhok, Head of Originals, Prime Video India. “It shows that local narratives can have universal appeal and engage customers across borders. The series has received an extremely positive response in India and we are thrilled that this action spy thriller is also the most watched series on Prime Video worldwide in its launch weekend.”