Following the viral success of the Champi Hair Oil, a product that became a global cult favorite, indē wild, founded by Diipa Büller-Khosla, has launched the Champi Bond Repair Duo, a next-gen shampoo and conditioner powered by Ayurveda and biotech. Listening to their community’s requests for a complete haircare ritual, the brand expands its signature Champi legacy into intelligent, results-driven haircare.
To mark the launch, indē wild reunites India’s most celebrated supermodels- Carol Gracias, Lisa Haydon, Ujjwala Raut, and Indrani Dasgupta, alongside Diipa herself, in a campaign inspired by the first-ever Vogue India cover. The film pays homage to the women who defined Indian beauty and resilience, echoing the Duo’s promise of super strength, super shine, super growth, and super scalp care.
Model Quotes:
Ujjwala Raut: ‘Beyond restoring my hair, the shampoo and conditioner are a ritual for me. I love how the duo is infused with natural ingredients, the shine it leaves after just one wash, and the subtle scent that fills the shower.’
Indrani Dasgupta: ‘This duo locks in moisture and leaves my curls defined yet soft. It’s rare to find something that keeps frizz away while still making my hair feel light and healthy.’Carol Gracias: ‘As a model, my hair goes through endless wear and tear. What I love about this duo is how it actually works to repair that damage and strengthens my hair from within.’
The Champi Bond Repair Duo is now available on Tira, Nykaa, and indewild.com continuing indē wild’s mission to bring Indian heritage and innovation to the global beauty stage.
Meet the Visionary Behind Inde Wild
Diipa Büller-Khosla, a leading voice in the global beauty industry, founded indē wild with a mission to redefine South Asian representation in beauty. Born in India with a background in international law, Diipa’s passion for beauty, empowerment, and inclusivity led her to create Inde Wild- a brand that seamlessly blends traditional Ayurvedic rituals with modern skincare science. Recognized by the likes of Vogue, Harper’s Bazaar, and Forbes, Diipa continues to be a trailblazer, championing diverse beauty and celebrating authenticity at every step.
