India’s Microdrama Revolution: The 4 Companies Leading the Way
From two-minute cliffhangers to binge-worthy serials on your smartphone, microdramas are fast becoming India’s newest entertainment craze. Episodes run under 90 seconds but
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E-Commerce AI Startup BiteSpeed Crosses 5000+ Brands Globally, Onboards Top Brands like Mokobara
Brands span 50+ countries, including India, UK, South Africa, Middle East, Australia, and more. Includes top D2C brands like Dot&Key, Bombay Shaving Company, Mokobara, Minimalist, mCaffeine, and Zouk Built natively for AI-driven marketing
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Lohono Stays Launches ‘Beyond the Walls’ Campaign with Heartfelt Storytelling
Mumbai, 05th September, 2025: Lohono Stays by Isprava Group, a luxury villa rental company with homes across India and Southeast Asia, has launched “Beyond the Walls: Where Stays Become
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Aahana S Kumra Enters Amazon MX Player’s Rise & Fall – First Face-Off with Arjun Bijlani Sets the Stage on Fire
~ Produced by Banijay Asia, Rise & Fall will stream from 6th September for free exclusively on Amazon MX Player ~ MUMBAI, India–August
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Innisfree & Tira Beauty Bring the Swirl Pore Mask Experience to Delhi with an Exclusive Showcase
[Delhi, September 5, 2025]: Innisfree, the renowned Korean skincare brand, in collaboration with Tira Beauty, hosted an exclusive event on September 3rd at DLF
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Grand Inauguration of Fest5 International Film Festival 2025 in Kolkata
Kolkata, 5th September, 2025: The Fest5 International Film Festival (F5IFF’25) opened today with great enthusiasm at the Anthropological Survey of India (AnSI) Auditorium, Kolkata,
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Shiseido unveils a new era of skin regeneration with a new campaign film starring brand ambassador Tamannaah Bhatia
-Shiseido’s new campaign spotlights regeneration, and the power of embracing every chapter of oneself — powered by the new Ultimune Power Infusing Serum
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Bat, Ball aur Baatein – a brand-new show from sportscaster Kiara Powar that transforms match commentary
The show, which will be hosted on YouTube from September 9, will go behind the scenes of competitive cricket It will feature insiders
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LAY’S® CELEBRATES THE FARMERS BEHIND EVERY CHIP WITH LIMITED-EDITION PACKS
Lay’s® unveils its first ever limited-edition packs featuring potato farmers front and centre The new packs are an extension of ‘Mitti Ki Chitthi’
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Mediatronics PR Appoints Ms. Disha Arora as Senior Manager – Digital Marketing & Client Servicing
· In her new role, Ms. Arora will spearhead the company’s digital marketing initiatives, lead client servicing strategies & play a pivotal role in
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Viral Desai’s “Tree Ganesha” Campaign Gets Asia Record
· The initiative, the world’s only religious-cultural celebration centered entirely on environmental conservation, has mobilized lakhs of youngsters to become “environment warriors.” · For the
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Matsya’s Way of Life: Modern Royalty for the Modern Home
Ten years after its first experiments with home collections, Matsya – the label known for modern Indian couture rooted in heritage – moves
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Re’equil Marks 7 Years with Virtual Party, Mega Giveaways & Skin-First Gratitude
India –August, 2025— Celebrating seven years of delivering science-backed skincare to millions of Indian consumers, Re’equil marked its anniversary this week with a spirited
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Market Research Society of India to spotlight ‘The Power of And’ at 33rd Annual Market Research Seminar
~ Dr. Saurabh Garg, Secretary, Ministry of Statistics and Programme Implementation, Government of India to deliver opening keynote on India’s data-driven growth ~
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AllThingsBaby Announces Athiya Shetty as Brand Ambassador to Strengthen its Connection with New-Age Parents
With this association, the brand aims to strengthen its mission of simplifying parenting for modern Indian families while reinforcing its positioning as India’s
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iCubesWire Films launches “Stop Shots,” an exclusive studio for short Ad Films driven by consumption trends
Mumbai/New Delhi, 04th September, 2025: iCubesWire Films, a part of iCubesWire Martech group, announced the launch of its new offering called Stop Shots. The
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For the First Time Ever, BGMS Comes Alive in Gujarati with Live Commentary and Watch Parties, Co-Produced by the Duolingo English Test
Fans can watch 164 matches with live Gujarati commentary as 48 teams battle it out; Gujarati feed attracts 165,000 viewers on Day 1
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Truecaller Transforms Caller ID with AI: Know Why They’re Calling, Not Just Their Name
India – September 4, 2025 With a global community of over 450 million active users, Truecaller has become more than just a caller
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Publicis Groupe India’s ‘Team Drive’ and Škoda Auto India have now launched the next chapter in the ‘Fans Not Owners’ campaign with their new film, ‘Recess’.
Creatively led by BBH India, ‘Team Drive’ is Publicis Groupe India’s bespoke ‘Power of One’ unit created especially for Škoda Auto India. The
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Tata AIA Health Buddy: Redefining Health & Wellness with a Witty Metro Campaign
Mumbai, 4 September 2025 – Tata AIA Life Insurance, one of India’s leading life insurers, has launched Tata AIA Health Buddy — India’s
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Bold Care Teams Up With Anurag Kashyap and Samay Raina to Smash Men’s Health Taboos
When it comes to conversations around men’s health and intimacy, most brands still tread carefully, hiding behind subtle messaging. But Bold Care has
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The Mavericks Appoints Gaurav Tuli as Digital & Tech Lead to Spearhead AI-Led, Integrated Marketing Communications
New Delhi, India, 3rd September 2025: The Mavericks, India’s leading integrated marketing communications agency, has appointed Gaurav Tuli as Director – Digital &
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Sonu Nigam’s Timeless ‘Bijuria’ Reimagined as a Dance Anthem for Varun Dhawan & Janhvi Kapoor’s Film Sunny Sanskari Ki Tulsi Kumari
National, 3rd September 2025: After days of fan anticipation and social media buzz, the reimagined version of Sonu Nigam’s chartbuster “Bijuria” has officially released, and it’s poised
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Gargi Silver Jewellery Achieves Historic Milestone with 100th Store Opening.
Leading Silver Jewellery Brand Gargi by PNGS Expands its Nationwide Presence with two new stores in Patna and Mumbai and completes its 100th
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Skinvest Relaunches Its Iconic Clear Win Cleanser: Same Formula, Smarter Packaging
[National, September 2025] – Skinvest, the barrier-loving skincare brand redefining mindful beauty, has reintroduced one of its most loved products – the Clear Win
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Bajaj Electricals Lights Up Lalbaugcha Raja with Immersive Brand Experience
Mumbai, August 29, 2025: Bajaj Electricals has unveiled a dedicated Bajaj Experience Zone at Lalbaugcha Raja, Mumbai’s most iconic Ganesh Mandal, as part
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Zaeden puts forth ‘Raaz’: A soulful tale of secret, unspoken love
Following a remarkable year so far – performing his debut live show in Singapore and two shows in Australia, Zaeden drops his first
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Elista Celebrates 5-Year Milestone and Unveils New Tagline: ‘Built for U’
New brand identity highlights Elista’s customer-first approach and signals its next phase of growth in India and global markets New Delhi, September 03
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Truecaller Ads Promises a Stellar Lineup for Brands Looking at Capturing this Festive Season
India, September 3 2025: This festive season, brands are not just advertising, they are racing to secure their place on Truecaller Ads, the communications platform
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Pace Sensation Mohammed Siraj Joins Team Skechers
Gujarat Titans and India National Team Bowler to Compete in Skechers Cricket Footwear Mumbai, September 3rd, 2025 — Skechers, the Comfort Technology Company®, continues
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Social Panga and AMD release a heartfelt Onam Film, with a strong focus on Tech at Its Core
Mumbai/Bangalore, 03rd September 2025: Social Panga and AMD have come together yet again to release a heartfelt digital onam ad film. The DVC, inspired by
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Just Herbs Champions the Rise of A-Beauty in India’s Evolving Beauty Landscape
Mumbai, 3rd September, 2025: Just Herbs, a homegrown beauty and personal care digital-first brand, owned by Marico Limited, is proud to be at
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Kärcher India Introduces White Range for Indoor Cleaning – A Natural Extension of Its Iconic Yellow
White joins Yellow as the Colours of Clean Delhi, 3rd September 2025 – For decades, Kärcher’s bright Yellow has stood as an unmistakable symbol
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Society Tea Celebrates Ganesh Chaturthi with a Striking Teapot Kiosk at Lalbaug this Ganesh Chaturthi
Mumbai, August 2025: This Ganesh Chaturthi, Society Tea offers an exciting tea experience to devotees at Lalbaugcha Raja with a uniquely designed teapot-shaped
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Global Sports Pickleball Announces Season 2 Pro & Challenger League Auction in Mumbai
“Ten Teams, a Unique Blend of Professional and Amateur Talent, and Star Power from Bollywood Set to Elevate Pickleball in India to Global Heights” Mumbai,
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Rajasthan’s Classrooms Reap Rewards of Social Emotional & Ecological Knowledge (SEEK), with Bharatpur District Leading the Change
~ Bharatpur leads the way with the partnership of the OmniActive Improving Lives Foundation (OILF) and Rangeet ~ Mumbai, 2nd September 2025 – Since
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DDB Tribal strengthens creative leadership with the appointment of Anusheela Saha as Creative Head
New Delhi | September 2, 2025: DDB Tribal, DDB Mudra Group’s full-service, through the funnel agency based out of Gurugram, has announced the
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Zeno Health Launches “Skip the Ad” Campaign, Turning Dad Jokes into Healthcare Truths
With 8 ultra-short films, Zeno Health turns the skip button into a storytelling device Mumbai, September 2nd, 2025: Nobody really wants to watch
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Agami Realty Brings Onboard Industry Veteran Neelabh Verma as CRO
Mumbai, August XX, 2025: Neelabh Verma joined Agami Realty, one of the renowned real estate players in Mumbai and has a history of
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Veer Ganesha – Raksha ke Devta: A Soulful Salute to Martyrs at Executive Palace Complex, Baguiati
Kolkata, 27th August, 2025: The Executive Palace Apartment Owners’ Association on VIP Road, Baguiati, inspired devotion and patriotism with its Ganesh Chaturthi 2025 theme – “Veer
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&TV Actors share their bond with their furry friends, this International Dog Day!
Dogs are more than just pets; they are companions, stressbusters, and bundles of unconditional love. On this International Dog Day, our beloved &TV actors
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Latest brand film with Taapsee Pannu highlights NIVEA’s iconic body lotion, now upgraded with 100% pure Hyaluronic Acid, offering trusted care with a modern touch
26th August 2025, Mumbai: NIVEA, India’s most trusted skincare brand, has unveiled its latest brand film featuring global ambassador Taapsee Pannu, introducing the newly formulated
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ENGYNE Showcases Performance Design in the High Himalayas at Spiti Marathon 2025
Kaza, 25 August 2025: ENGYNE, the premium menswear brand known for refined design and precise craftsmanship, served as the official merchandise partner for
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Archies Launches Compact Perfume Travel Packs for Every Occasion
Archies, a renowned name in lifestyle and gifting, has launched its all-new Perfume Travel Packs for Men and Women at just Rs. 499. Designed
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Primex Media Inaugurates New State-of-the-Art Office in Surat
The company is set to expand across Vadodara, New Delhi & Mumbai in the coming months. Surat: Primex Media Services, one of India’s leading public
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LunchBox Serves Up Kerala’s Biggest Festival with Mini Onam Sadhya & a Quirky Pronunciation Challenge – Win Trips to God’s Own Country!
From sending banana leaves in packaging to big laughs, LunchBox delivers Kerala’s grand feast and a quirky cultural game—making Onam a celebration to
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“Hopefully the audience resonates with his more human side” – Gyanendra Tripathi on Amazon MX Player’s Half CA Season 2
~ Half CA S2 is now available to stream for free exclusively on Amazon MX Player ~ Mumbai, India – 28th August, 2025: Amazon MX Player,
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VDO.AI Festive Marketing Playbook 2025: Short Videos Command 81% Shopper Attention, CTV Powers Premium Reach
28 August 2025, Gurugram: The festive quarter is no longer just India’s peak consumption season; it is increasingly becoming a testbed for brands
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Envi Salons Expands Footprint with the Grand Opening of its New Aundh, Pune Branch
National, August, 2025: Envi Salons, a trusted name in beauty and wellness, unveiled its newest branch in the vibrant neighborhood of Sanewadi, Aundh,
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Jab Kubbra met Kiku: Taunts, twists and total tamasha in Rise & Fall is guaranteed
~ Produced by Banijay Asia, Rise & Fall will stream from 6th September for free exclusively on Amazon MX Player~ MUMBAI, India–August 27, 2025: