Premier by Brightsun Unveils Bespoke Luxury Travel Experiences
Delhi, 21st October 2024: Brightsun Travel proudly announces the launch of Premier by Brightsun, a new division offering curated luxury travel services that
PR
Creator Dissect
Creator News
Sukhmani Gambhir opens the show for Pooja Rajpal Jaggi at Bombay Times Fashion Week
Fashion influencer Sukhmani Gambhir has walked the runaway for designer Pooja Rajpal Jaggi at the Bombay Times Fashion Week 2024. Opening the event,
Digital Media
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News
Karan Johar’s Dharma Productions sells 50% stake to Adar Poonawalla’s Serene Productions
India’s leading production house Dharma Productions has sold its 50% stake to Adar Poonawalla-led Serene Productions for Rs 1,000 crores. Filmmaker Karan Johar
Digital Media
News
Microsoft loses weeks of security logs for Cloud customers: What does it mean?
Microsoft has recently admitted to losing two weeks of security logs for its Cloud products, potentially impacting customers’ ability to detect security threats.
PR
JioCinema Premium to Stream HBO Original Drama Series DUNE: PROPHECY from November 18th
The six-episode season will release on November 18th, at 6:30AM exclusively on JioCinema Premium, with new episodes dropping every subsequent Monday. Link: https://www.instagram.com/reel/DBQN2kDN130/?igsh=MWVpendmMDJtN2xjbw==
PR
Parle-G’s Festive campaign for Diwali, takes us back to simple times of celebrations
The campaign has been created and executed by Thought Blurb Communications Mumbai, 18th October, 2024: If you ask an earlier generation of Indians
PR
Archies Launches Exciting Festive Campaign in Collaboration with EaseMyTrip & Meena Bazaar
National, October 18th, 2024 – Archies, a legacy brand in the gifting industry is delighted to launch a new festive campaign in collaboration
PR
Rashmika Mandanna Fronts Onitsuka Tiger’s Autumn/Winter 2024 Campaign
Onitsuka Tiger proudly presents its Autumn/Winter 2024 campaign featuring their Indian Brand Advocate, Rashmika Mandanna, who takes center stage as the face of
PR
Hyatt India launches Celebrate With Hyatt website
Celebrate with Hyatt, designed by Admatazz is a curated platform that offers festive gifting hampers Hyatt India, along with Admatazz have launched a
Creator Dissect
Creator News
Yashraj Mukhate and Bhadipa release an epic Diwali anthem with Moti Soap
Music producer Yashraj Mukhate and content creation channel Bhadipa have joined hands to release a new Diwali anthem in collaboration with Moti Soap.
PR
Shop Britannia on Zepto and Hear the Iconic ‘Ting Ting Ti-Ding’ with Every Purchase!
Britannia Industries is bringing something exciting to your next online shopping experience! In a first-of-its-kind collaboration with Zepto, India’s fastest-growing consumer internet brand
Marketing
News
Prada designs spacesuit for the first woman astronaut to land on the moon
Luxury fashion house Prada and commercial space company Axiom Space have joined hands to launch the next-generation lunar spacesuit in preparation for NASA’s
Campaign
Indian
J. Hampstead’s Innovative OOH Campaign in Mumbai Features Stylish Mannequin to Blend Fashion and Digital Engagement
J. Hampstead, a renowned brand in premium suiting, shirting fabrics, and men’s ready-to-wear garments, recently launched an eye-catching out-of-home (OOH) campaign in Mumbai,
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Tech layoffs surge: Meta cuts jobs in WhatsApp, Instagram and more
Meta has initiated a fresh round of layoffs that has affected employees across its Family of Apps, particularly WhatsApp, Instagram, Threads and its
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Indian
Ghodawat Consumer Launches Star Refined Oil Campaign Featuring Raveena Tandon, Highlighting Quality and Trust
Ghodawat Consumer, the fast-growing FMCG arm of the Sanjay Ghodawat Group, has launched an exciting new campaign for its Star Refined Oil range,
Campaign
Indian
Gowardhan Sweets Unveils New Festive Campaign Highlighting Purity and Tradition
As the festive season kicks into high gear, Parag Milk Foods, the parent company of the renowned Gowardhan brand, has launched a captivating
Campaign
Indian
Vummidi Bangaru Jewellers Launches ‘For All Your Festive Looks’ Campaign to Celebrate Festive Fashion
As the festive season approaches, Vummidi Bangaru Jewellers, an iconic name in heirloom jewellery, has launched its latest campaign, ‘For All Your Festive
Digital Media
News
YouTube tests it’s ad-supported ‘Premium Lite’ plan in select countries
YouTube is expanding its Premium Lite plan to select countries with a more affordable price point. Unlike the full Premium subscription, ‘Premium Lite’
PR
Viacom18’s Mansi Shah Joins Way2News as Region Head – West
With nearly two decades of experience, Mansi will lead monetization and drive strategic partnerships to propel Way2News’ growth in the Western market. Hyderabad,
PR
Rashmika Mandanna Fronts Onitsuka Tiger’s Autumn/Winter 2024 Campaign
Onitsuka Tiger proudly presents its Autumn/Winter 2024 campaign featuring their Indian Brand Advocate, Rashmika Mandanna, who takes center stage as the face of
PR
JICA supports Chiba Shoyu Co., Ltd. Collaboration with Kampai to locally produce authentic Japanese Soy Sauce in India
Partnership and culinary milestone celebrated at an exclusive event New Delhi, 17 October 2024: The Japan International Cooperation Agency (JICA) has supported Chiba
PR
Bakingo Set to Celebrate Major Milestone with the Opening of 100th Kitchen
“Leading Online Bakery Chain Expands Footprint Across India with Rapid Growth and Strategic New Locations” New Delhi, 17th October 2024: Bakingo, India’s leading
PR
Homegrown Indian fragrance brand Eze Perfume expands globally across 6 countries
India, 2024: Eze Perfumes, a premium fragrance brand headquartered in Mumbai, has successfully expanded its reach to six international markets. Eze Perfumes is now available
Startup
Updates
ZenStatement Secures $1.6M Seed Funding to Revolutionize AI-Powered Finance Automation
ZenStatement, an innovative finance automation platform powered by artificial intelligence, has secured $1.6 million in seed funding to fuel its growth and expansion.
Startup
Updates
Everstage Secures $30 Million in Series B Funding Led by Eight Roads Ventures
Sales performance management platform Everstage has successfully raised $30 million in a Series B funding round, led by Eight Roads Ventures. Existing investors
Startup
Updates
Lightmatter Raises $400M in Series D, Reaching $4.4B Valuation Amid Growing Demand for AI Data Centers
Lightmatter, a trailblazing startup focused on photonics technology, has secured a massive $400 million in Series D funding, pushing its valuation to an
Startup
Updates
Yellow Card Secures $33 Million in Series C Funding to Expand Crypto Services in Africa
Yellow Card, a leading cryptocurrency platform founded in the U.S. and launched in Nigeria in 2019, has raised $33 million in a Series
Startup
Updates
Primus Senior Living Secures $20 Million in Seed Funding, Led by General Catalyst
Primus Senior Living, an eldercare startup based in Bengaluru, has raised $20 million in seed funding, marking a significant milestone in India’s growing
PR
Swiggy Announces Winners of ‘Shreshto Pujo’ Contest, Kolkataans vote for the city’s Best Pandals
Actress Sauraseni Maitra, along with Swiggy leader Arjun Chaudhary, felicitated the winners and presented the prize money Kolkata, 15th October: Swiggy, India’s leading
PR
Revlon Launches ColorStay Limitless Matte™ Liquid Lipstick
Longwear JUST got Comfortable. Matte is Limitless Delhi, 17 October, 2024: Revlon, a global leader in the beauty industry, proudly announces the launch
PR
Naagin Appoints Mint and Milk PR As Their New Communications Partner
Mint and Milk PR, a leading boutique PR agency, is thrilled to announce the onboarding of Naagin, India’s first homegrown hot sauce brand,
PR
Haldiram’s unveils new campaign ‘Karwa Chauth ka Vaada’ ahead of Karwa Chauth Celebrations
Delhi, 17th October 2024: Haldiram’s, India’s leading traditional sweets and food major, has just unveiled its new campaign, ‘Karwa Chauth ka Vaada’, that aims
PR
Viacom18’s Mansi Shah Joins Way2News as Region Head – West
With nearly two decades of experience, Mansi will lead monetization and drive strategic partnerships to propel Way2News’ growth in the Western market Hyderabad,
PR
Team Pumpkin Bags the marketing mandate for SKG Investments & Advisory
Team Pumpkin will work closely with SKG Investments & Advisory to enhance their online visibility, drive targeted traffic to their website, generate qualified
Creator Dissect
Creator Economy
Forbes India’s Top 100 Digital Stars 2024 list: From Nancy Tyagi to Kusha Kapila
Nancy Tyagi has claimed top spot in the list. Forbes India has announced the third edition of its ‘Top 100 Digital Stars for
Digital Media
News
Instagram launches new ‘Profile Cards’ with QR codes: What you need to know
Meta has introduced customizable ‘Profile Cards’ with QR codes on Instagram, designed to help users connect with a broader audience. Described as sharable
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Marketing
News
Zepto in talks with Indian family offices like Motilal Oswal, aims to raise up to $150 million
Quick commerce company Zepto is in talks to raise $100-150 million from Indian family offices, Motilal Oswal, and other high net individuals (HNIs),
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News
Former One Direction star Liam Payne dies at 31 after Argentina balcony fall
Former One Direction singer Liam Payne has died aged 31 in Argentina after falling from the third floor of a hotel in Buenos
PR
LoveChild by Masaba Launches Quirky New Campaign Showcasing Masaba’s ‘All-In’ Founder Style
~Get ready to see Masaba Gupta like never before, as the new campaign dives into her passion, her perfectionism, and her involvement in
Campaign
Indian
YesMadam and Shraddha Kapoor Bring Trust and Togetherness to the Forefront in New Diwali Campaign
This Diwali, YesMadam, a home salon service startup, has launched a heartwarming campaign featuring Bollywood actress Shraddha Kapoor. The campaign beautifully encapsulates the
PR
Ericsson steps up focus on R&D in India
Hires engineers to work on Network APIs at its India R&D centers Showcases innovative demos on AI, Gen AI and Robotics at the
PR
House Of Makeup, a premium beauty brand, launches 3 nude shades in their DAWN TO DAWN super-stay liquid lipstick collection
India, 2024: House Of Makeup, a premium beauty brand known for its clean formulations, launches three new nude shades in its DAWN TO DAWN
PR
PUMA India Launches Ad Film Feat. Ibrahim Ali Khan Pataudi; Takes the Iconic Palermo Sneaker to the Streets
~ Sneakers, beats & city vibes: With Ibrahim in the lead, a street style adventure shot by PUMA across Mumbai, Kolkata, and Shillong
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Marketing
News
Zepto’s “I miss you” i-Pill to woman sparks internet backlash, provokes brand apology
Quick commerce platform Zepto has come under fire for sending an inappropriate message to a customer, igniting a heated debate on the ethics
PR
Unstoppable Comedy Night: Ravi Gupta Takes Center Stage at Infiniti Mall
Mumbai, 16 October, 2024 : Laughter is all set to go public at Infiniti Mall, Malad! Experience an unforgettable night of standup comedy
Digital Media
News
What is OpenAI’s Swarm and why is it raising alarm bells about AI?
OpenAI has introduced a new multi-agent orchestration framework called Swarm, designed to improve the interaction and collaboration of multiple AI agents. “Swarm is
Creator Dissect
Creator News
Shivesh Bhatia launches his new cookbook ‘Chocolate: 100 Irresistible Recipes’
Digital sensation Shivesh Bhatia has announced the launch of his latest cookbook, titled ‘Chocolate: 100 Irresistible Recipes’. With easy-to-follow instructions and beautiful photographs,
Digital Media
News
Amazon Prime Video will introduce ads in movies, shows in India from 2025
Amazon Prime Video will begin showing limited advertisements on its shows and movies in India from 2025, the retail giant announced. “We aim
Campaign
Indian
Godrej L’Affaire’s Campaign Shines Light on Mental Health Conversations in the Workplace
In recognition of World Mental Health Day, Godrej L’Affaire has launched a powerful campaign film that spotlights the often-overlooked emotional challenges professionals face
Campaign
Indian
Bajaj Electricals Unveils ‘Built to Shine’ Campaign Showcasing Cutting-Edge Lighting Solutions
Bajaj Electricals, one of India’s most iconic lighting brands, has launched its latest campaign titled ‘Built to Shine.’ Conceptualized by McCann, this campaign