London Glow has appointed Bollywood actress Karisma Kapoor as the face of their London Glow Face Powder.
The brand’s decision to partner with Karisma Kapoor aligns with their vision of empowering women to embrace their unique beauty, as per their press release. Known for her elegance and versability, Karisma Kapoor embodies the essence of the London Glow Face Powder.
Additionally, London Glow will be able to leverage Kapoor’s star power and make use of her massive follower base to advertise their product to their Indian audiences.
Karisma Kapoor stated: “I am delighted to be a part of the London Glow Face Powder Community. As a woman who values beauty and perfection, this product wonderfully captures the essence of contemporary beauty. Dhoodh k gunn jo de Fresh Glowing Skin,Now Get a glow like me, Instantly.”
Saurabh Gupta, Company’s Managing Director, also expressed enthusiasm. “We have been working on this product for quite some time and after an extensive Market Research & Development and after satisfying with the parameters of every minute consumer needs we are now ready to launch with Karisma Kapoor, she is a legendary actress and is an epitome of grace, beauty and elegance even today. She is a perfect beauty icon and resemblance of what London Glow stands for “Modern yet connected to roots and known for Natural beauty and Glowing Skin”.
Additionally, London Glow will be offering its customers an exclusive and exciting launch offer to promote their product and celebrate their partnership with Karisma Kapoor. Customers will get a free powder puff worth Rs. 30 after their purchase of the London Glow Face Powder, 30g. This will undoubtedly incentivize them to take notice of the newly launched product.