FoxyMoron, the creative digital agency, has appointed Prachi Bali as national head, client partnerships. Bali will be handling the agency’s key client partnerships across Mumbai, Delhi and Bangalore while continuing to retain her role as the agency’s Business Head, North.
Prachi joined FoxyMoron, Mumbai as an Account Manager in 2013, where she rose through the ranks to the position of Account Director. In 2016, she took on the role of business head, north and moved to Gurgaon becoming the agency’s youngest business head. She worked across the Beauty, Edu-Tech, Alco-Bev, FMCG & Lifestyle categories over her tenure. Over the past 4 years, Prachi has grown the business by 6 times in the northern market and has built a partnership with the clients in the region. Bali joined FoxyMoron, Mumbai as an account manager in 2013, where she rose rapidly through the ranks to the position of account director.
Suveer Bajaj, co-founder of Zoo Media and FoxyMoron said, “FoxyMoron has been growing at a rapid pace since we started back in 2008. We are keen on not just signing clients but being their business partners in the truest sense there is, that is being as invested in the growth of their business as much as they are. Prachi, over the last 4 years as business head, north, has done just that.”
Pratik Gupta, co-founder of Zoo Media and FoxyMoron added, “She has some of the best client relationships owing to the fact that she invests in solving their business problems and internally successfully builds great teams. We want to harness her ambition of sustainably working with some of the biggest global brands and ensuring that they continue to work with us for a long period of time.”