Digital travel platform Agoda has launched its first-ever television advertisement in India. Starring Bollywood sensation Ayushmann Khurrana, who is also their newest brand ambassador, this ad is part of Agoda’s expansive ‘See The World For Less’ campaign.
In the TVC, Khurrana is seen exchanging fridge magnets with his next-door Neighbour from the many destinations he visited. When asked how he was able to afford them, he whips out Agoda and highlights their convenient and consumer-friendly prices. His neighbor, who follows his advice, has the time of his life on a vacation that he was able to afford thanks to Agoda.
Ayushmann Khurrana is a brilliant choice for Agoda’s first-ever TVC in India. Not only can they leverage his star power and devoted fan-base, they can also align their own helpfulness and user-friendly goals with his relatable and dynamic personality and will thus be able to appeal to a wider audience.
Ayushmann Khurrana, who has consistently delivered phenomenal performances and is currently celebrating the success of his latest hit Dream Girl 2, is excited to be part of this iconic campaign. He said: “Agoda’s ‘See The World For Less’ campaign represents an excellent opportunity for every travel enthusiast to explore the world’s beauty without compromising their budget. It is my pleasure to be a part of this campaign and help Indian travellers embark on memorable and affordable journeys, and perhaps even start a fridge magnet collection themselves.”
Krishna Rathi, Country Director of India, Sri Lanka, and Maldives at Agoda, expressed his excitement about this groundbreaking moment: “The launch of Agoda’s first-ever TV ad in India signifies our commitment to delivering exceptional and affordable travel experiences to Indian travellers. Ayushmann delivers a stellar performance.” Earlier Rathi noted that the Bollywood star’s genuine persona, versatility, and zeal to always deliver the best are perfectly aligned with what the Agoda brand aspires to be for Indian travellers.
Agoda’s first-ever TV advertisement in India will not only run country-wide on television but also on various digital channels in order to maximize its audience reach.