Threads needs no introduction. The announcement of its launch was met with fireworks from the social media community, particularly Twitter users. But is Threads really worth it? Is it a replica of Twitter? Will it give you a revolutionary social…
Meta’s newly launched app Threads was downloaded by 30 million users on its first day, as per the company’s chief Mark Zuckerberg. Zuckerberg pitched the app as a “friendly” rival to Twitter, which was bought for 44 billion in October…
In today’s day and age, social media is an inevitable shortcut to success, right? Wrong. Here’s the thing: there are a gazillion social media channels out there. Having a social media platform for your brand doesn’t matter in itself; if…
When it comes to cutthroat brand wars, the Coca-Cola Company and PepsiCo are first in line. The long-time rivalry between these two soft-drink producers, particularly regarding their flagship drinks Coca-Cola and Pepsi, has been given a name of its own:…
If you want to pick the right agency for your business, you need to do a lot of homework. Here’s the thing: hiring a marketing agency for your company is hard work and doesn’t always last very long. It’s unfortunately…
Here is a secret to brand marketing: it’s all about colors. From positivity to professionalism to prestige, colours are the clearest and most convenient visual indicators of your brand identity. Research has shown that the clever use of signature colors…
