Best Digital Campaigns For Makar Sankranti 2022

04 February, 2022 (Friday)

The digital world is surrounded by eye-catching campaigns. Brands constantly make the most of marketing via social platforms. However, when it comes to attaining more engagement than usual, holidays and festivities are the right time to do so. 

Makar Sankranti, the gloriously celebrated festival of India has been the perfect chance for brands nationwide to get the attention they need. With warm wishes and products or product messages disguised as the symbol of Sankranti, Kite, some of the brands are in the limelight. 

Like every year, 2022 has also been a year of exceeding expectations. The creative teams have come up with brilliant ideas that stood out even amongst thousands of others. Not only was the message delivered, but few brands have also developed an emotional connection with the audience through their creatives. 

Since the rise of the digital era, the competition to captivate the eye has become cut-throat. With constant research, use of marketing tools and techniques and a well-strategised plan, brands have delivered exceptional Makar Sankranti campaigns. 

Here are some of the best Makar Sankranti campaigns of all time- 

1) Reliance Smart

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Reliance beautifully shows the friendly argument between kids and how Reliance caters to every family with the same emotion at any festival.

2) Mumbai Police

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In this fierce race to create the best seasonal creatives, Mumbai Police never misses an opportunity to be quirky while maintaining safe messaging. 

3) McDonald’s

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For Makar Sankranti, McDonalds incorporated its most popular product-Fries–with amusing puns.

4) Fevicol

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A wishing post that combines their product with the wishing element, as well as a powerful creative and text, keeping the classic message delivered with ease.

Also, have a look at the amazing campaigns done on Instagram this year that surely inspired many! 

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