Campaign Spot | Social Media Dissect

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McDonalds launches yet another #EatQual campaign around Inclusivity

In McDonald’s latest ‘EatQual’ film, we experience a unique take on inclusivity an...

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Ariel too talks about equality in chores with a heartfelt campaign

While women continue to fight for equal pay, rights, and treatment for their husbands and children, ...

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New to the market brand IQOO makes a name with their witty campaign!

‘Is it iQOO?’ is a campaign film released by the brand iQOO as a fun way of introducing ...

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Swiggy teases professionals by featuring their favourite foods as LinkedIn accounts!

Swiggy just took ordering food to another level of fun by sharing a perspective that the viewers DID...

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Toothsi takes help from Virat Kohli and Anushka Sharma to showcase convenient aligners.

Popularisation of cosmetic surgery, many people are now seeking a solution to teeth alignment. Howev...

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YouTube alters the eligibility criteria for creator monetisation!

Recently, YouTube has received a lot of backlash from creators active on the platform due to the rul...

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MTV India Cherishes Legends Of FIFA World Cup Through Graffiti!

Sport is all about hard work. The players we look up to inspire us with their finesse and grit. MTV ...

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Diljit Dosanjh uses live concert as a chance to market his WhatsApp Avatars!

Whatsapp has come up with a new feature that will help connect users to each other more closely. It ...

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Pottery Barn welcomes itself better with Deepika Padukone as its Global Ambassador

Pottery barn’s latest announcement is a whole lot to be excited about. Deepika Padukone is the...

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Godrej Breaks A Myth With Their Crispy Potato Starz!

Conceptualised by The Womb, Godrej Yummiez releases an ad campaign that focuses on marketing their l...

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Noise creates a #KingChiku trend on Instagram with Virat Kohli!

Noise, a critically acclaimed brand has recently put to light its latest brand ambassador and has en...

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Bingo! compares its chips to a phone? Guess who will win!

Over the years, one such brand that is widely known for its chucklesome campaigns is Bingo! which al...

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10 Most Remarkable Campaigns of 2022

Making and launching a campaign on social media drains out creativity and the competition keeps gett...

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Tata Play celebrates lifelong bonds made over TV with #InnConnectionsKeNaam

On the event of World TV Day, another sentimental campaign has come to light by Tata Play that has b...

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DaMENSCH raises the question "Are Men Comfortable In Their Own Skin?"

The age of social media and the constant need for creativity has pushed brands into talking about ne...

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LV resorts to the classic campaign strategy of bringing together nemesis and succeeds

Just as the FIFA World Cup for 2022 kickstarts, the luxury fashion brand Louis Vuitton captures this...

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Anil Kapoor throws tantrums in the latest campaign from Licious!

The widely known fresh meat and seafood brand, Licious, has come up with another witty campaign that...

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Cadbury 5 star does wonders with their Do Nothing series

Cadbury 5 Star comes up with another brilliant ad campaign that continues to deliver 5 Star’s ...

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How smart is it to feature in one’s own brand’s ads? Let’s find out!

Developing a personal connection has recently been given a new turn. While most ads still take the h...

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Celebrating SRK and his journey on Social Media

SRK is a public figure that truly needs no introduction. The legendary Bollywood star has been aroun...

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Brilliant Diwali creatives to inspire from for 2022

Festivities in India are an excellent time for marketers online to start brand interaction with thei...

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Here’s how brands are putting a new perspective on Karva Chauth 2022

Although Karva Chauth is prevalent in northern India, the festival leaves its spark in every state. ...

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At Only Rs. 129, Amazon Prime Targets Wider Audience With A Multi-lingual Early Access To The Movie 777 Charlie

Amazon Prime has come up with another exciting way of marketing and it seems to be working in their ...

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Unique creatives to look back to for Gandhi Jayanti 2022

While we celebrate every minute of joy on our social media accounts, how can brands miss out on cele...

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Heres how brands are using the movie Brahmastra as their marketing Meme-astra

Brands are known to give all to creating content, especially in the form of memes. The Indian audien...

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Dabur Meswak’s #MyGanpatiMoment campaign celebrates the occasion with one of the largest digital Ganpati murals

Festivals are all about bringing people together and celebrating moments of sheer joy. Ganesh Chatur...

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Elevate your Janmashtami creatives with the best of 2021 to inspire from

Janmashtami, a well-awaited festival honouring the birth of Lord Krishna, is right around the corner...

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Amazon Prime Day 2022 Celebrates Its Success Of Membership Growth & Purchases

Amazon Prime celebrates the success of its Prime Day 2022 which was launched over the last weekend o...

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Brands Give An Ode To Fathers On Fathers Day 2022

Previously listing our best Father’s Day campaigns through the years, inspiration brewed throu...

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BGMI Uses Rajkummar Rao To Attract Movie Lovers To The Game!

All gamers surely recollect the desperate wait that the initially enticing battle game PUBG had when...

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Yashram Lifestyle Brands Pushes Youth To #BeShameless For World Menstrual Hygiene Day 2022

Like other important awareness days, brands have shown their dedication to spreading awareness on an...

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American Tourister’s #UndeniableLeave Campaign Makes Virat Kholi Talk Directly To Bosses

The proclaimed travel-gear brand, American Tourister is ready to get back to action after the decrea...

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Is Toothsi’s Campaign An Inspiration For Bigger Budget Ads?

In years of countless strategies used in the advertising industry, some infamous ones take place to ...

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Zolo Declares Itself ‘Use-less’ In Their Earth-Day Campaign

Zolo, a co-living brand in India, has offered convenient, affordable and comfortable living solution...

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SRK’s New Addition To Thums Up Makes A ‘Toofani’ Entry

Shahrukh Khan is often seen in heart-melting scenes but the latest branding campaign by Thums Up has...

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Tinder x FILA’s new collaboration encourages GEN Z towards self-expression

Like every other app, Tinder has its way of coming up with new and effective ways to gain engagement...

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Uncover why CRED really made their Instagram private

Brands online are constantly fighting an unending battle to be recognized online and most importantl...

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Mumbai Indians sponsor, Slice, releases new campaign ‘For the fast ones’

For an advertisement to capture the mind in an instant, it is important for it to look and deliver t...

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Skoda Auto Releases A Flipkart Brand Store

With drastically changing times, there are various brands that keep up with the pace and very few ac...

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World’s First Ever Reality-Show Based Metaverse Game Has Launched

India rapidly steps into the metaverse with the introduction of various features from Web 3.0. A rec...

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Tom & Jerry Celebrate Their 82nd Birthday Through An Instagram Campaign

For as long as anyone can remember, a cartoon duo that has created a place in the happy memories of ...

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iCubesWire, A Leading Digital Marketing Agency Conducts An Advertisement Survey

The advertising industry has been facing highs and lows ever since the pandemic came into the pictur...

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Viacom18’s YME Cluster Releases Growth Plan For FY22-23

Various platforms have come up with a strategic plan for the latest financial year to see a further ...

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Fido Dido Helps Youngsters With 7UP’s ‘Think Fresh’ Campaign

With countless creative campaigns that come our way every day, only a few have an impact on the mind...

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Slice Releases A Women’s Day Campaign, #PayEqualIndia

Every year brands come up with campaigns that don’t fail to amuse the viewers with their creat...

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Women’s Day campaign by LVMH India celebrates all women who identify as She/Her

While various creative campaigns have caught our eye on Women’s Day, one selectively stands ou...

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Best Digital Campaigns For Makar Sankranti 2022

The digital world is surrounded by eye-catching campaigns. Brands constantly make the most of market...

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Indian Shark Tank campaigns are all over the internet!

While there are various things that launch in the country each day, the latest launch of the country...

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Steps To Help Excel A Marketing Campaign

Digital marketing is the most used advertising method in our modern era and it surely is here to sta...

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Wrapping 2021 With These Indelible Campaigns

Whilst we have entered into 2022, as marketers, it is best to keep a track of the campaigns that lef...

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Tide Asks People To Make Time For Their Families With #TideForTime

The pandemic has left families inside their houses 24x7, making it the perfect opportunity to spend ...

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MakeMyTrip Urges People To #MakeTheTrip To Vaccination Centers

The pandemic brought by in Covid-19 hasnt been easy on any of us. The past year and a half has broug...

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A Run-Down Of All The Campaigns For Social Media Day

We’ve come far from the ages of Print, Radio, and Television and have created an era where any...

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Tanishq Pays Homage To Healthcare Professionals By Introducing The Mask Police

Weve all heard of the moral police, but what about the Mask Police? In a new campaign launched for D...

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Acko General Insurance Highlights The Implications Behind Being A Fake Ally To The LGBTQIA+ Community

The pandemic brought by in Covid-19 hasnt been easy on any of us. The past year and a half has broug...

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Philips Wants You To Take Care Of Yourself With #KhayaalRakhna

Things have changed drastically for us since the past one and a half years, to say that were doing w...

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A Look At All The Father’s Day Campaigns of 2021 So Far

From teaching us how to ride our bicycles and buying whatever our little hearts desired to helping u...

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Wendy''s and Rick & Morty Take Customers On A Ride With Their Partnership

After last year's partnership between the popular adult animated show 'Rick and Morty' and the iconi...

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KitKat Is Taking People Into The World Of Magic For A Break

Almost everyone is exhausted and burnt-out from the unprecedented changes we've had to experience si...

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ManForce’s #BetterEnding Cautions Couples Against Unprepared Pregnancies This Father''''s Day

Being a father means relentlessly heeding to the voice of your kids, always looking after your famil...

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P&G Shiksha’s Munni Encapsulates The Educational Inequality In The Country

Although education is a right, for many it is still a privilege. Especially during the pandemic whic...

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CoinDCX Wants To Know If #BitcoinLiyaKya

The cryptocurrency exchange CoinDCX has found a humorous way to appeal to the public to convince the...

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The Best Of Impactful Pride Campaigns So Far

The month of June is a special month for the members of the LGBTQIA+ community. It's a month that ce...

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Gillette’s Venus Questions The Mass Hysteria About The Pubic Area In Their New Song

By advertising a new product line with a funky song and video that resembles classic animated musica...

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Facebook’s Latest Commercial Talks About Vaccination Reluctance, Grief, Love, and Hope

Facebook's latest commercial 'More Together - Rizwan' is receiving all the love and attention it des...

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A Look Back At Our Favorite Ramadan Campaigns So Far

The holy month of Ramadan is a time for fasting, reflection, and family. Although Ramadan is ...

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Mother''s Day Campaigns That Make Us Call Our Mothers Immediately

Mother’s Day is just around the corner which always means hugging mothers tighter and loving t...

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Iconic Jingles Of All Time

Iconic Jingles Of All Time There is some very original music in the field of advertising. And others...

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Amazon''s #MomBeAGirlCampaign Reignites Passion Within Mothers

One of Amazon India's memorable campaigns has been their #MomBeAGirl campaign, made in collaboration...

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How Adidas Is Inspiring The World to See Possibilities

Adidas introduced the evolution of its long brand attitude 'Impossible Is Nothing.' The campai...

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The Relaunch of Brittania Milk Bikis'' takes on its main rival in its latest campaign

Britannia's milk cream biscuit company, Milk Bikis, has a new look. It's now made entirely of atta a...

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Bhima Jewellers Steals Everyone''''s Heart With Their Latest Campaign

While our society still adapts to a newer definition of what it means to be a woman and love, Bhima ...

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Synopsis of the IPL 2021 Campaigns So Far

The season of the Indian Premier League presents marketers with the perfect opportunity to advertise...

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Magicpin Parodies Cred In Their Latest Ad

Days after Cred released its campaign with Rahul Dravid's Indiranagar Ka Gunda, Magicpin wasted no t...

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IPL 2019 Made A Name For Itself

The ending of winter means only one thing - the commencement of the world's richest T20 tournament: ...

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Cred Scores A Sixer With Indiranagar ka Gunda

On the day of the Indian Premier League’s curtain-raiser for the 14th season, an advertisement...

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This Ramadan, Samaara Tea urges people to emanate kindness and do #NekiHarRoz

1 th April 2021, India: Ramadan is a month of fasting, sacrifices, prayers and reflecting on our inn...

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Ikea’s Entrance to the Indian Market

The Swedish Furniture Giant, Ikea, made its entry in India back in 2018 with a 13 acre complex in Hy...

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Dove wants you to know your self-worth with #StopTheBeautyTest

Dove's recent campaign #StopTheBeautyTests takes us through various real-life stories that va...

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Wondrlab bags creative mandate for Ovenstory Pizza

Ovenstory Pizza has announced that they have awarded their creative mandate across television a...

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There''s A Playlist For That

There are music apps, and then there is Spotify. When Spotify made an entry into the bustling ...

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InVideo’s April Fool’s Day Campaign Pranks 2500 Subscribers

Mumbai April 02nd 2021: While, throughout the year brands remain honest with their audience to scor...

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When Amazon Prime Left The Nation Looking For Two Alphabets

Amazon Prime Video’s most recent Ad campaign where they pulled out “ME” from their...

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Asian Paints says the 4 magical words with its latest campaign for Viroprotek with YouTube Creators

In today’s new normal world, we have put hygiene and care on the top of our priority list...

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How Ashoka Foods celebrated #NineDaysOfNavratri with their Bold Creatives

Ashoka, a ready-to-eat packaged food brand, launched a new creative campaign on social media coverin...

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This World Heart Day, Saffolalife emphasises the need to #CareForHerHeart

Saffolalife, a not-for-profit initiative by Marico Limited, has always championed the cause of ...

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Reebok India and 22feet Tribal Worldwide launch the new ‘Classic Leather Legacy’

Reebok India, in collaboration with 22feet Tribal Worldwide, has launched a new version of the...

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Amazon Prime Video Boasts of its Range with New ‘What’s Your Mood Campaign”

OTT platforms have seen a tremendous spike in its users since the lockdowns began and sometimes it c...

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Tinder’s Brings its Swipe Night Event to India

The Swipe Night event had been launched in the US version of the Tinder app last year and it will be...

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Vistara’s 2020 Flight Instructions Come with a Mix of Calming Yoga and Tranquil Locations

Flights have not been functional for the majority of this year. Now as flights have slowly resumed, ...

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CEAT Makes the Roads Safer for Auto-Rickshaw Drivers

While the pandemic is spreading faster than ever, staying locked down has affected the economy adver...

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Tata Cliq Celebrates the Love Between Siblings with the Longest Rakhi Ever

The year 2020 has been a turbulent one with its lockdowns and social distancing norms that have...

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Samaara Tea Questions Gender Stereotypes with its New Campaign #Kadakhai

Samaara Tea, a premium homegrown tea brand, has released a new digital campaign to focus on the evol...

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The Man Company Redefines Gender Stereotypes with Ayushmann Khurrana in #RakhiForSisters Campaign

For centuries, women have been at the bitter end gender stereotypes, often portrayed as the weaker s...

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Gillette’s Barber Suraksha Programme Raises Awareness About the Pandemic

The world is going through a difficult phase due to the ongoing pandemic and small businesses have b...

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Simply Wish Uses Popular Cinema References and Brand Taglines to Help People Deal with the Pandemic

The coronavirus pandemic has changed the world as we know it and the year has been quite an uncomfor...

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Bumble’s Digital Campaign #LoveWillFindAWay Celebrates Hope and Affection in 2020

The social networking and online dating platform Bumble came up with a digital campaign ‘Love ...

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Ixigo Uses Mario Theme to Educate Travellers on Flight Safety During the Pandemic

The travel app Ixigo has released a new video on social media that is based on the iconic NES game S...

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RBL Bank Talks About Digital Scams with #RahoCyberSafe Campaign

With the pandemic spreading like wildfire, social distancing and safety precautions are now more imp...

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Pampers India Gives Hope To New Mothers Amidst the Difficult Times

Adeadly pandemic, a crashing economy, earthquakes, cyclones, locust attacks, inflation and rampant r...

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Joy Takes the Initiative to Help Sex Workers and the Trans Community

As we practice social distancing, the pandemic has also brought people closer together in spirit as ...

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Abhishek Bachchan Unravels the Mystery of the Suspicious Parcel in Amazon Original Series Breathe: Into The Shadows

Amazon Original Series “Breathe Into The Shadows” starring Abhishek Bachchan, Amit ...

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A Campaign Against Illegal Wildlife Trade

Illegal wildlife trade markets have rare and exotic animals stored and tortured in extremely harsh c...

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Google Thanks Health Workers with #StayHomeSaveLives Campaign

As we deal with the deadly pandemic, COVID-19 related searches on google are on the rise and more an...

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#RaiseTheCurveOfHappiness with Britannia Good Day

While we stay home and socially distanced in order to flatten the COVID-19 curve, our mental health ...

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Lay’s #Heartwork Campaign Brings Brands Closer on Social Media

At the beginning of June, Lay’s India launched its #Heartwork campaign to thank the unsung her...

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Taproot Dentsu and Free Press Journal Collaborate to Create a Witty Campaign to ‘Fight Against Coronavirus’

The year 2020 seems quite like a chapter ripped right out of a dystopian novel with one bizarre even...

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OkCupid’s #LoveAtFirstPride Campaign Celebrates the LGBTQIA+ Community

June has been observed as LGBTQIA+ pride month since 1969, which is a movement that aims to achieve ...

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Super Sanskari Sarees Raise Awareness About Consent and Rape

Victims of rape and harassment are often discouraged from seeking justice in India. This often comes...

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Keeping The Mask On With Ronald McDonald

While the pandemic is ever on the rise, the financial burden it brought along has forced governments...

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Jio Tries To Spread Optimism In India’s New Journey

Having creeped into 2020 out of the blue, the COVID 19 pandemic has drastically changed life as we k...

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TOI’s Times Out And Proud Campaign Gives Voice to the LGBTQ+ Community

In society, several stereotypes have been built around how a person is supposed to look. People are ...

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Titan Raga’s #FlauntYourFlaw Campaign Against Body-shaming

In society, several stereotypes have been built around how a person is supposed to look. People are ...

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WhatsApp Asks Users to Spread Joy Instead of Rumors

With over 1.5 billion users across the world, Whatsapp has become a staple on every smartphone today...

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#BingoConnecting People with Optimistic Madness

The year 2020 brought it with a bizarre turn of events and life as we know it has never been the sam...

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Looking Good at the Cost of the Environment

The fashion industry has now made it possible for us to dress the same way our favourite celebrities...

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The Taboo Has Got To End. Period!

28th of May, which is regarded as World Menstrual Hygiene Day, is a day to spread awareness abo...

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Surf Excel’s Heart-Warming Ramadan Campaigns Through the Years

Surf Excel has always boasted its creativity through strong narratives and fresh stories in its...

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Throwback To The Most Sublime Ramadan Campaigns In Advertising

The holy month of Ramadan is a time when Muslims around the world attempt to connect with the d...

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Exploring the Great Indoors with Jeep

The outbreak of the COVID-19 virus has forced several countries into implementing quarantines a...

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Amazon’s Echo’s Ingenious Pre-Rolls Ad Campaign

When Amazon was tasked with releasing its Echo smart speaker which is enabled by Alexa, their A...

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#NoConditionsApply When It Comes to Celebrating Sisterhood During Sindhoor Khela

In a global campaign called #NoConditionsApply for TOI, FCB Ulka does a brilliant job of raisin...

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TATA Melts Hearts With A Stirring Campaign

In an ad campaign called #TwoBinsLifeWins under their Garima mission, Tata shines light upon th...

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Headway Defies Age-Old Gender Stereotypes

With a series of Instagram posts, Headway challenges the sexist stereotypes in society that onl...

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Ok Boomer by Columbia Pacific Communities

Columbia Pacific Communities, a chain of retirement homes, tries to redefine the phrase, &ldquo...

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#GoodNewsIsGenderFree by Prega News

Gender Discrimination in 21st century? Prega News wants you to consider otherwise. The prevalen...

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Ariel urges men to #ShareTheLoad

Why have the responsibilities of juggling between working a job and doing household chores, all...

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Find the virtual bag and win a real one

Shopping for bags? The #UnlcaimedBagAtSS is our pick of the most eye catching bag on social med...

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#ChooseBeautiful by Dove

Ladies, if given a choice between ‘Average’ and ‘Beautiful’, which one ...

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#DatingJustGotEqual by Bumble India

The Dating app Bumble truly does justice to the word feminism with its newly launched campaign ...

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Ayushmann Khurrana The Man Company Campaign

Breaking down Ayushmann Khurrana’s The Man Company campaign “Gentleman Kise Kehte Hai?&r...

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Breaking Stereotypes by being a “Propah Lady”

Ladies, how often were you asked to behave in a certain manner just because you were a lady? How man...